2026 Marketing Trends Report

The way prospective students discover and choose universities is transforming, and understanding these shifts is essential for building an effective 2026 strategy.

Download our latest report to discover:

• How content is evolving into interactive, experience-driven storytelling that shapes student engagement
• How AI is becoming core infrastructure in how students search for, compare, and evaluate institutions
• Why purpose-driven marketing is increasingly influencing student decision-making
• What emerging trends will most impact global student recruitment in 2026 and beyond

Download the report to explore the data, analysis, and recommendations behind these trends.