Social Media Campaigns on Meta, TikTok, Reddit & Quora

Campaigns on Reddit & Quora
Achieve high visibility in high-intent moments, on non-saturated and trustworthy platforms.
Reach prospective students right when they’re comparing options or looking for answers to make education-related decisions.
Why choose Reddit & Quora?
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Ads are placed alongside authentic, topic-relevant discussions on Reddit and Quora — not lost in the noise
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Combat ad fatigue, diversify your channel mix with underused, high-trust platforms. Quora and Reddit offer low-competition, cost-efficient exposure to international student audiences.
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Benefit from high-perceived trust among users on Quora & Reddit. Leverage the credibility of peer-to-peer platforms where prospective students actively seek advice and insight.
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Organic SEO benefits and long-term value.
%
of Redditors are not on Facebook
%
of Redditors are not on TikTok
%
of Redditors are not on Instagram
Average impressions per Keystone campaign
Traffic Boost
Increase high intent traffic to your landing page
Brand Awareness
Increase your brand´s authenticity and trustworthiness.
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Why choose TikTok?
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No need for your own TikTok account - let our experts manage your TikTok paid campaigns
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Benefit from Premium and Spark Ads formats to optimize lead conversion
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Promote in all countries available on TikTok to boost your reach
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New leads automatically integrate with your SmartHub or CRM.
Average impressions per Keystone campaign on TikTok.
Choose from:
Traffic Boost
Optimized to boost drive traffic to your landing page.
Lead Generation
Capture student leads with an embedded form in the ad.




Why choose Meta?
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Target your ideal students among a wide range of age groups
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Share a mix of images, videos & carousels to capture students' attention
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Benefit from detailed targeting options and sophisticated lead nurturing
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Leverage Meta's vast user base and reach students interested in programs similar to yours.
Average impressions per campaign on Meta.
Choose from:
Traffic Boost
Optimized for clicks and to drive traffic to your landing page.
Lead Generation
Optimized for lead conversion, with in-app embedded form.




How effective is Social Media advertising?
"We partnered with Keystone because we wanted to use TikTok as a new promotional channel. Our campaign goal was to raise brand awareness and increase leads. The campaign was successful and we reached the right target groups across Europe."
