How universities can build a UGC strategy that students actually trust
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09.22.2026
International Student Recruitment in the Middle East: What Universities Need to Know
5 min read
What is actually driving the Middle East's rise as a destination for international students, and what does it take for...
09.15.2026
How to Make Video Content That Works in Higher Education Marketing
12 min read
Most institutions have accepted that they need video. Far fewer have worked out what to make, where to put it, and why...
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08.13.2026
Why Students Choose Ireland: Highlights from our Dublin Event
5 min read
On August 6th, we welcomed international student recruitment professionals to University College Dublin for our first...
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State of Student Recruitment 2025 Report
BONUS Study-level reports for Master's, PhD, Bachelor's, & MBA also included.
The 2025 State of Student Recruitment Report offers vital insights into the evolving world of prospective students.
✅ Prospective Bachelor's, Master's, and PhD students' influences and motivations
✅ What are the top international study destinations?
✅ How do students prefer to study?
✅ How do students research, find, and apply to colleges?
✅ What are the main barriers to applying to universities?
Our latest report includes this and more, including Domestic and International student data and how student recruitment trends are changing year-on-year.
08.04.2026
7 Student Recruitment Strategy Tips for Central & Eastern European Universities
7 min read
International students are rethinking what "study abroad" even means. As costs climb in traditional destinations like...
07.30.2026
The Domestic Pivot: Why Enrollment Leaders Are Going Back to Basics
5 min read
What does it actually take to recruit domestic students in a market shaped by a demographic cliff, shrinking...
07.29.2026
Are International Audiences Becoming More Regional? – Search Data Suggests They Might
4 min read
Prospective international students aren't just turning away from the Big 4 or seeking out study opportunities in...
07.23.2026
Policy Swings and Behaviour Shifts: Your Mid-Year Higher Ed Reading List
7 min read
So far, 2026 has been a flurry of policy disruption, political moves and changing student behaviors. Travel bans and...
07.09.2026
Ten Winners, Ten Stories: Behind the 2026 Keystone Awards
7 min read
Every year, the Keystone Awards recognise both the students and institutions that have driven higher education forward,...
06.30.2026
Where are students looking to go (and why) in 2026?
6 min read
From how students perceive different destinations on visa entry requirements, to how much they’re using AI to find...
05.25.2026
Global by Design: A Conversation with Dr. Fanta Aw on the Future of International Education
4 min read
In the latest episode of Higher Ed Chats, Keystone Education Group sat down with Dr. Fanta Aw, Executive Director and...
04.23.2026
The UK Is Still an Attractive Study Destination, But for How Long?
4 min read
On 16 April, Keystone Education Group brought together a room of higher education professionals at the University of...
03.26.2026
Number One – But for How Long? US International Education in the Second Year of Trump
8 min read
Search and survey data helps illuminate how prospective international students regard study in the U.S. after a year of...
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The Keystone Awards 2026
Celebrate excellence in global education.
We’re honoring outstanding institutions, teams, and individuals across categories, including Higher Ed Institution of the Year and International Student of the Year.
Nominate your institution, colleague, or student today.
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