We started working with the Apply product to encourage and increase engagement within the middle funnel of our admissions process.
- Higher Education Marketing
- Student Lead Nurturing
Don't lose high-intent students to slow follow-up.
With Keystone Apply, our multilingual recruitment specialists become your extended admissions team, converting more leads into applications through personalized outreach in 12 languages, 24/7.
How Keystone Apply increases student applications
The Keystone Apply services focus on generating completed applications for your institution, using a range of outreach, counselling and guidance to engage student leads who have shown interest in your institution.
Student Lead
Qualification
The Apply team will:
The Apply team will:
-
Contact students who have expressed an interest in your programs
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Assess their fit based on your entry requirements and program criteria
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Identify the most promising and best-fit student candidates for your degree programs
Multilingual Student
Outreach
The Apply team will:
The Apply team will:
-
Communicate with students in their preferred language (12 languages available)
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Use multi-channel touchpoints: live chat, WhatsApp, email and telephone calls
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Provide personalized guidance in the students' local timezone
Application Support &
Documentation
The Apply team will:
The Apply team will:
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Counsel students on application steps and supporting documentation requirements
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Ensure students have everything they need to make a successful application
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Reduce the back-and-forth between students and your admissions team
Seamless Handover
The Apply team will:
The Apply team will:
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Deliver completed, qualified applications to your admissions team
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Provide detailed student profiles and interaction history
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Hold regular meetings with your team so that they can focus on decision-making, rather than lead nurturing
Trusted by 5500+ universities worldwide
Promote locally, internationally, or both
Promote locally, internationally, or both.
If you want to recruit international students, Educations.com is the website where your programs will be visible to a global student audience, translated into 28 different languages, so you can reach students in their native language.
If you want to recruit students locally
If you want to recruit students in your home market, we also offer domestic program promotion on various country-specific websites.
Discover our range of higher
ed marketing services
1
List your programs
You add content about your programs and degrees into your Keystone Hub profile - adding information such as start dates, course content, application deadlines, and other key information, such as images and videos.
2
Be visible where students search
Once published, your listing will be visible in organic search engine results to students actively searching, directing them to your Keystone profile where they can read more about your program.
3
Build brand awareness and generate student leads
Your programs appear in search results so students can see and compare your institution among others. Students can submit their inquiry to you and their information is stored in your Keystone Hub profile so you can follow up directly.
Key benefits for admissions teams
Increased application rates
Transform more student leads and inquiries into completed applications, with dedicated support from student recruitment specialists who conduct student outreach on behald of your university.
Cost-effective student engagement
Extend your team's resources when you need them most, without hiring full-time staff.
Time zone optimization
The Keystone Apply team can reach students when they are available and ready to talk, not just during your office hours.
Reduced administrative burden
Receive fully prepared applications ready for review, saving you time chasing up missing or incomplete documentation.
Dedicated contact throughout
Your Apply manager will have regular reporting meetings and constant contact with you on progress.
Opportunity to scale
Flexible options are available should you need to handle high volumes of incoming student leads during peak periods.
What does Keystone Apply deliver?
60% average student communication rate using WhatsApp, Email & Phone Calls (industry standard: 11%)
12 languages represented across our international team of student recruitment specialists
24/7 time zone coverage for truly global student outreach
Higher quality applications through pre-qualification and preparation support
Why choose Keystone Apply?
Caroline Everett / International Marketing Manager
Increased engagement within the middle funnel of our admissions process
We started working with the Apply product to encourage and increase engagement within the middle funnel of our admissions process.
Lisa Francis
Director of Graduate Admissions
Keystone Apply brings us students who are ready to talk
Wes Vaina
Director of Admissions and Enrollment, School of Education
An extension of our services. Every candidate taken care of by Keystone made the application with us.
Ana Costa
Director for Education
Caroline Everett / International Marketing Manager
Increased engagement within the middle funnel of our admissions process
We started working with the Apply product to encourage and increase engagement within the middle funnel of our admissions process.
We started working with the Apply product to encourage and increase engagement within the middle funnel of our admissions process.
Lisa Francis
Director of Graduate Admissions
Keystone Apply brings us students who are ready to talk
Wes Vaina
Director of Admissions and Enrollment, School of Education
An extension of our services. Every candidate taken care of by Keystone made the application with us.
Ana Costa
Director for Education
Why advertise with Keystone?
Expand your reach and appear in organic search results to students
actively searching and comparing where and what to study.
Transparent overview
Your program and school pages are advertisement-free and provide need-to-know information about your courses.
Perfectly optimized
Our lead capture forms are optimized for maximum conversion - students can directly contact the schools they are interested in via the forms hosted on your profile.
Custom targeting
Target students in specific countries with geo-targeting, or go global for maximum visibility.
Automatic translation
All listings include promotion in multiple languages, which means your school and programs are visible to students searching
in their native language.
Looking for more ways to expand your institution's reach?
Keystone offers additional higher education marketing services that can boost your online visibility to an international student audience. Explore our additional solutions below.
Have you got more
questions before we start?
What is Keystone Apply?
Keystone Apply is a student lead nurturing service where multilingual recruitment specialists support prospective students and help convert leads into completed applications.
How does the Apply team communicate with students?
The team uses live chat, WhatsApp, email, and telephone calls to communicate with students
Is student outreach multilingual?
Yes! The Apply team communicates with students in their preferred language, with 12 languages available.
What is delivered to the admissions team?
The Apply team delivers completed, qualified applications, along with detailed student profiles and interaction history.
Will our team receive ongoing updates?
Yes! The Apply team holds regular meetings and provides ongoing contact on progress.
When are students contacted?
The Keystone Apply team provides 24/7 time zone coverage for global student outreach.
How does multilingual student outreach improve application success?
Students are more likely to complete applications when they can communicate in their preferred language. It reduces misunderstandings about requirements, builds trust, and creates a more personalized experience that reflects your university's commitment to international student success.
Don't let another enrollment cycle pass with untapped potential.
Join universities worldwide who've already increased their international student applications with Keystone Apply.