Keystone Reports & Downloads

Essential resources for any Higher Ed professional.

Explore our range of downloadable reports to help inform your student recruitment and higher education marketing strategies.

reports & download graphic
Studying_In_America_2022_Report
Reports

Studying in America 2022 Report

What are the expectations and perceptions of students wanting to study in the USA? Views from 9,000+ prospective students.

State of Student Recruitment 2023 Report
State of student recruitment

State of Student Recruitment 2023

30+ page report with insights from 23,000+ prospective students from around the world on where and what to study.

Higher Ed 101 Student Marketing eBook
Guides

Higher Ed 101: Student Marketing eBook

Practical resources, checklists and best practice guides to enhance your student marketing strategy.

TikTok 101: Higher Ed marketing guide
Guides

TikTok 101: Higher Ed Marketing eBook

An essential resource for mastering TikTok including video creation tips & how to use student ambassadors.

Recruit Enroll Thrive 2023 Guide to Student Recruitment Marketing
Guides

Recruit.Enroll.Thrive 2023 eBook

Includes student recruitment checklist, university social media marketing tips, and much more.

State of Student Recruitment 2022
State of student recruitment

State of Student Recruitment 2022 Report

Global insights from our annual survey of 20,000+ prospective international students, including their communication preferences.

Social Media for Higher Ed Best Practices
Guides

Social Media for Higher Ed: Tips & Tricks

Report & bonus on-demand webinar on how to use social media effectively in your student recruitment strategy.

Kickstart 2023: Student Recruitment Guide
Guides

Kickstart 2023: Your Student Recruitment Guide

kickstart your international student recruitment strategy and academic year with our practical guide.

State of Student Recruitment 2021: USA Report
State of student recruitment

State of Student Recruitment 2021: USA Report

20+ pages of insightful data from our survey of almost 6000 students interested in studying in the USA. Includes bonus webinar video.

State of Student Recruitment 2021: UK & Europe
State of student recruitment

State of Student Recruitment 2021: UK & Europe Report

Essential reading for European & UK universities as we collect insights from 13,000 students representing over 180 countries.

State of Student Recruitment Report 2021: United Kingdom
State of student recruitment

State of Student Recruitment 2021: UK

Spotlight report with insights from our global survey of over 13,000 students interested in studying in the UK.

State of Student Recruitment 2021: Spain Report
State of student recruitment

State of Student Recruitment 2021: Spain Report

Spain Spotlight: Student expectations and perceptions from 1,100 prospective students wanting to study in Spain.

State of Student Recruitment Report 2021: Europe
State of student recruitment

State of Student Recruitment 2021: Europe Report

Why is Europe a top study abroad destination? We explore the factors in this spotlight report with insights from 13,000 students.

Futureproofing Your MBA Student Recruitment
Reports

Future Proofing your MBA Student Recruitment

Useful insights for the planning & optimization of your MBA recruitment strategy. Includes bonus video.

State of Student Recruitment 2020 Report
State of student recruitment

State of Student Recruitment 2020 Report

The inaugural State of Student Recruitment survey of over 20,000 students and 800 higher ed professionals.

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