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Keystone is a top choice for students worldwide, proudly supporting students and learners in achieving their educational dreams. As behaviors evolve, we remain committed to adapting our services to meet the needs of our community.
Seventeen years ago, we launched our specialized domains to effectively connect students with tailored higher education options. Over time, we’ve noticed a growing demand for “destination” platforms—comprehensive hubs where students can explore all their higher education options in one place.
Providing the best user experience for students and institutions alike
In 2024, we began the process of integrating every program listed on Keystone’s international student search websites with Educations.com. This began with the highly successful migration of Lawstudies.com in late 2024.
Making these changes has already led to the highest conversion rates in Keystone’s history, with more students contacting schools after engaging with information on Educations.com.
As a result, we will continue to transition traffic across to Educations.com from a range of our specialized domains including Bachelorstudies and Masterstudies.
How will this impact your promotion?
- No action is required on your part; your programs are now live on Educations.com.
- Students visiting domains like Bachelorstudies and Masterstudies will be automatically redirected to Educations.com.
- You can expect increased leads from Educations.com, as traffic migrates over from our specialized domains.
If you have any questions, please don't hesitate to let us know.
We're excited to continue supporting you in reaching students effectively in 2025 and beyond!
Frequently Asked Questions
Why are all programs now consolidated on Educations.com?
Educations.com is now the central hub for all programs, offering students the best destination for their search experience.
We’ve brought all our programs together on Educations.com to create a single, streamlined destination where students can more easily discover and connect with universities around the world.
Our data shows that students consistently prefer Educations.com. It outperforms across every engagement metric, from time on site to inquiries submitted. By centralizing our offerings, we’re making it easier for students to explore a broader range of options in one place, increasing the likelihood they’ll find the right program and institution for their needs.
This consolidation isn’t just about simplifying the experience, it’s a strategic investment. Over time, this unified platform will allow us to reach even more students by delivering a top-tier experience.
Will my programs from sites like Bachelorstudies.com be on Educations.com?
Does Keystone still reach markets through translated sites?
What will happen to students who go to my listing on the legacy websites such as Phdstudies.com?
How is the education search experience evolving with the move to educations.com?
We are continually updating our search algorithm to make Keystone the top choice for students and universities to connect.
Over the past few years, we’ve continuously improved our search algorithm to better serve students exploring their educational options. Our goal is to make it faster and easier for students to find the programs that are most relevant to their needs, interests, and goals.
We prioritize relevancy—ensuring that the results students see are a strong match for what they’re actually looking for. This means factoring in things like study preferences, location, language, and program type to deliver more personalized and meaningful search experiences.
At the same time, our search engine reflects the dynamic nature of the education marketplace—the intersection where students and schools meet. Schools that make higher investments in Keystone gain more visibility within relevant searches, increasing their chances of connecting with the right students.
We’re committed to ongoing development of our search technology to make it even more intuitive, responsive, and serve the needs of institutions and students —because helping students find the right path starts with helping them find the right options.
Will the geographies of students visiting Keystone websites change?
We do not anticipate any significant shifts in the geographic makeup of students visiting Keystone websites as a result of this move.
As specialized verticals like Lawstudies transition their traffic to Educations.com, our main site is well-positioned to maintain—and even strengthen—its role as a global hub for student discovery. Educations.com will continue to capture the same student audiences as before, while also expanding its reach through the launch of 29 localized, translated versions of the site. These new sites are designed to absorb traffic from our previous translated verticals, ensuring continuity and accessibility for students around the world.
Localization remains a key pillar of our strategy. By meeting students where they are—in their language and context—we make it easier for them to find relevant programs and connect with institutions that suit their goals.
That said, the global education landscape is always evolving. Shifts in student demand and national trends can influence traffic patterns at the institutional or geographical level. For the latest insights on how these dynamics are changing, we encourage you to explore Keystone Higher Ed Insights.
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