Higher Education News

K-Pop Your Way In: Attracting Students with Korean Language Buzz

Explore innovative ideas to recruit more university students in 2024 using authentic student engagement, school competencies, and...

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2024 Higher Ed Conference Calendar

It’s time to plan your calendar for the upcoming 2024/25 student cycle. Check out our list of top global higher education conferences...

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Emerging Student Markets for Higher Education in 2026

Discover the emerging student markets for higher education in 2026, from India overtaking China to the growth of the Philippines.

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Strategies for Promoting STEM Programs to International Students

To effectively promote STEM programs to international students, university admissions staff should implement strategies that are both...

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Utilizing Virtual Campus Tours in Student Recruitment

Virtual tours gained popularity during the pandemic, but they still remain a valuable tool for universities trying to recruit...

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Why is Canada Growing in Popularity as a Study Destination?

Canada has experienced a steady increase in the number of study permits being issued yearly, with an all-time high of 807,750...

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Are international students returning to the US?

International students contributed $33.8 billion to the US economy in 2021-22. Is US international enrolment bouncing back following...

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How to Attract International Students Without Endless Scholarships

When choosing a study abroad university, scholarships are often the top deciding factor. However, admissions teams need other...

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10 countries you should include in your next student recruitment plan

Universities often ask which countries should form part of their next marketing plan. So we asked the question — what do the numbers...

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Four Simple Ways to Improve Your Student Outreach 

In this article, we take a look at four simple ways your university can improve your student outreach.

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4 Things to Remember When Communicating with Potential Students

Boost your university student recruitment with improved lead response rates and engagement.

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Do you need a CRM? Evaluating CRMs for Higher Education

All CRMs have pros and cons for higher education providers. Factors such as cost, size of organization, ease of adoption, and...

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5 Tips for Converting Student Prospects

As the world goes increasingly digital, lead generation strategies have changed over time and altered the ways that student prospects...

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Higher Education News

K-Pop Your Way In: Attracting Students with Korean Language Buzz

5 min read

In the era of the K-Pop, institutions have a golden opportunity to turn up the volume on college student recruitment and recognise the impact...

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illustration of a woman thinking while looking at a giant calendar page

11.29.2023

2024 Higher Ed Conference Calendar

16 min read

Rama Eriksson

Higher education conferences are eagerly anticipated networking events and learning opportunities for the whole sector....

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Two students on university steps with international flags in the background

11.28.2023

Emerging Student Markets for Higher Education in 2026

8 min read

Keystone Education Group

New international student markets emerge each recruitment cycle, with significant shifts requiring institutions to...

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A female student in a robotics lab

10.17.2023

Strategies for Promoting STEM Programs to International Students

3 min read

Fran Fitzsimmons

STEM (Science, Technology, Engineering, and Mathematics) careers are of immense importance for societies and the global...

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Get Your Copy

State of Student Recruitment 2025 Report

BONUS Study-level reports for Master's, PhD, Bachelor's, & MBA also included.

ssr report

 

 

 

 

 

 

 

The 2025 State of Student Recruitment Report offers vital insights into the evolving world of prospective students.

 
✅ Prospective Bachelor's, Master's, and PhD students' influences and motivations
✅ What are the top international study destinations? 
✅ How do students prefer to study?  
✅ How do students research, find, and apply to colleges?
✅ What are the main barriers to applying to universities?
 
Our latest report includes this and more, including Domestic and International student data and how student recruitment trends are changing year-on-year. 
  
 

 

someone on their laptop with a virtual campus tour on their screen

10.05.2023

Utilizing Virtual Campus Tours in Student Recruitment

4 min read

Thaís Roberto

Since the disruption the COVID-19 pandemic, more universities have invested in complete virtual tours of their campus.

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picture shows an American university campus

02.13.2023

Are international students returning to the US?

6 min read

Thaís Roberto

International students are an essential sector of the American higher education system, bringing in substantial revenue...

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photo shows students gathered around a laptop

01.03.2023

How to Attract International Students Without Endless Scholarships

5 min read

Thaís Roberto

When choosing a university to study abroad, scholarships and funding are often the top deciding factors for...

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10 countries you should include in your next student recruitment plan

09.15.2022

10 countries you should include in your next student recruitment plan

7 min read

Joanna Hughes

Universities often ask which countries should form part of their next recruitment marketing plan. So we asked the...

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Four Simple Ways to Improve Your Student Outreach 

09.01.2022

Four Simple Ways to Improve Your Student Outreach 

5 min read

Chelsea Castonguay Stanhope

With so many universities competing for the same student interest, generating the right student leads for your...

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graphic shows a computer with people using it and writing an email.

08.23.2022

4 Things to Remember When Communicating with Potential Students

6 min read

Ashlee-Maree Courtney-Eman

The internationalization of higher education has transformed the industry, with universities now competing to attract...

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Do you need a CRM? Evaluating CRMs for Higher Education

08.17.2022

Do you need a CRM? Evaluating CRMs for Higher Education

3 min read

Joanna Hughes

Most colleges and higher ed institutions need some sort of CRM system to manage their data.

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Student Prospects

04.20.2022

5 Tips for Converting Student Prospects

3 min read

Julia Sachs

One of the many challenges universities have always faced is converting student prospects into applicants or...

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Celebrate excellence in global education.
We’re honoring outstanding institutions, teams, and individuals across categories, including Higher Ed Institution of the Year and International Student of the Year.

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