Higher Education News

User generated content: Tips for working with student creators

4 min read

The importance of authenticity in any marketing strategy is hardly a novelty. And, with advertisement services becoming increasingly accessible,...

User generated content: Tips for working with student creators
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What's New in SEO and Email for Higher Ed Marketers

5 min read

Thaís Roberto

With Google’s latest SERP algorithm and email updates, higher education marketers face new challenges in optimizing...

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How to Improve the Student Journey in 2024 

10 min read

Rama Eriksson

2023 was an unpredictable and uncertain year for higher education marketing. The dust of the pandemic barely settled...

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Higher Ed Social Media Trends for 2024


Higher Ed Social Media Trends for 2024

21 min read

Rama Eriksson

By 2024, it is estimated that 82.3% of global internet users will access a social network through any device at least...

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Get Ready for A New Student Recruitment Season, download our latest eBook!

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AI Prompts to Use in Your Student Marketing Content

3 min read

Fran Fitzsimmons

AI and automation is being adopted by higher ed professionals worldwide. It can be used to help with application...

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Top University Social Media Accounts in 2023

12 min read

Rama Eriksson

Creating a compelling social media presence is now more vital than ever for educational institutions. Social media has...

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8 Ways to Kickstart Your Student Recruitment in 2024

7 min read

Rama Eriksson

For higher education admissions professionals, the task of reviewing, planning, and improving upon a student...

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