What’s Driving Student Decisions in 2025? Find Out LIVE on June 18 – Global Webinar: The State of Student Recruitment

Higher Education News

2025 Higher Ed Conference Calendar

17 min read

Higher education conferences are the ultimate hubs for networking, innovation, and learning in 2025! As we gear up for the new year, it’s the perfect...

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Content Marketing Higher Education Marketing Marketing skills

04.16.2024

Avoiding Burnout as a Higher Ed Marketer

12 min read

Rama Eriksson

Working in the Higher Education sector these days is not for the faint of heart. What was once a stable and measured...

Tips for Effective Storytelling in Higher Ed Marketing Strategy

Content Marketing Higher Education Marketing Student Recruitment Guest Post Podcast

04.15.2024

Tips for Effective Storytelling in Higher Ed Marketing Strategy

8 min read

John Azoni

“Storytelling” is a word that dominates higher ed marketing. Every school aspires to tell their institutional journey...

User generated content: Tips for working with student creators

Content Marketing

03.25.2024

User generated content: Tips for working with student creators

4 min read

Thaís Roberto

The importance of authenticity in any marketing strategy is hardly a novelty. And, with advertisement services becoming...

Join us live for the State of Student Recruitment 2025

Live webinar - state of student recruitment 2025 - 18th June

How are students approaching higher education in 2025 and beyond?

The 2025 State of Student Recruitment Report offers vital insights into the evolving world of prospective students.

Join this webinar to receive your complementary copy of the 2025 report and hear our panel of experts explore the report's findings and data from over 40,000 prospective students across 150+ countries.

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Content Marketing Higher Education Marketing Technology email marketing

02.14.2024

What's New in SEO and Email for Higher Ed Marketers

5 min read

Thaís Roberto

With Google’s latest SERP algorithm and email updates, higher education marketers face new challenges in optimizing...

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Content Marketing Higher Education Marketing Student Recruitment

01.22.2024

How to Improve the Student Journey in 2024

10 min read

Rama Eriksson

2023 was an unpredictable and uncertain year for higher education marketing. The dust of the pandemic barely settled...

Content Marketing Higher Education Marketing Social Media for Higher Education

01.15.2024

Higher Ed Social Media Trends for 2024

21 min read

Rama Eriksson

By 2024, it is estimated that 82.3% of global internet users will access a social network through any device at least...

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State of Student Recruitment 2025 Report

Discover how prospective international students are thinking, planning, and choosing — based on fresh data from over 42,000 voices worldwide. The State of Student Recruitment 2025 is your essential guide to global student trends.

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