The first 8 seconds – capturing the attention of Gen Z students
08.24.2022
Communicating with Generation Z: Everything You Need to Know
9 min read
Colleges have been marketing to millennials, 'the most researched generation', but understanding the next generation is...
01.20.2022
Supporting Indecisive Students
4 min read
Prospective students and their families begin the journey of researching different universities and programs very early...
10.05.2021
What's Up With WhatsApp? How the App is Changing Campus Dynamics
4 min read
WhatsApp, a digital communications app that allows people to instant message one another through the internet without...
Download the State of Student Recruitment 2024 Report
20+ pages of student recruitment trends, including student preferences, attitudes, motivations and barriers to studying abroad.
09.28.2021
Does Your School Have Brand Ambassadors?
4 min read
Studies have long shown that word-of-mouth recommendations are some of the most lucrative ways to increase applications...
09.23.2021
Why Your School Needs a Lavender Graduation
4 min read
We've written about social causes before and are happy to introduce and discuss, "Lavender Graduation." Lavender...
09.21.2021
College Counseling 101
4 min read
College counselors play a crucial role in helping students get the most out of their college experience and stay...
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