Alumni networks create meaningful relationships with current & future students and should be considered a resource that can enhance...

The Keystone Education Group has launched Keystone Sports, a service designed to help recruit student-athletes to colleges in the USA...

Career and job fairs are an opportunity for students to network with potential employers and we discuss why higher ed institutions...

'New normal' recruitment strategies have transformed the way admissions professionals communicate with students.

There are at least five things most students look for before paying their enrollment deposit. We discover what they are and what they...

By retargeting, universities can implement a typical digital marketing strategy to improve their reach to future students, alumni...

WhatsApp, a digital communications app, is becoming an increasingly popular way for universities to communicate with current and...

As the global population continues to grow, higher education professionals and enrollment management consultants have set their focus...

Many schools are turning toward college brand ambassadors to promote their school through word-of-mouth advertising.

Lavender graduation is a commencement ceremony celebrating the achievements of lesbian, gay, bisexual, transgender, queer, and ally...

College counseling is simultaneously one of the most important and least appreciated positions on campuses around the globe.

Building school pride and loyalty helps students successfully finish their education with your institution and helps create satisfied...

When navigating the world of higher education, it's easy to get lost in complicated terminology. We discuss the differences in various...