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Higher Education News

Rising Popularity of Environmental Programs

4 min read

Climate change and sustainability are real issues affecting our world. These problems — and the zeal to solve them — is why more American colleges...

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Student Recruitment

10.18.2022

The Importance of Rankings Lists in the Student Journey

6 min read

Thaís Roberto

University rankings have long been the go-to source for anyone interested in a trustworthy, quantifiable list of the...

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Higher Education Marketing

10.17.2022

Using TikTok in Higher Education Marketing

6 min read

Thaís Roberto

TikTok is one of the most popular social media platforms in the world. However, many brands are either reluctant to add...

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Student Tips

10.14.2022

Best Practices for Transfer Student Orientation

3 min read

Julia Sachs

The transfer student market represents a massive student demographic which could significantly improve enrollment rates...

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State of Student Recruitment 2025 Report

BONUS Study-level reports for Master's, PhD, Bachelor's, & MBA also included.

The 2025 State of Student Recruitment Report offers vital insights into the evolving world of prospective students.

✅ Prospective Bachelor's, Master's, and PhD students' influences and motivations

✅ What are the top international study destinations?

✅ How do students prefer to study?

✅ How do students research, find, and apply to colleges?

✅ What are the main barriers to applying to universities?

Our latest report includes this and more, including Domestic and International student data and how student recruitment trends are changing year-on-year.

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Higher Education Marketing Social Media for Higher Education

10.13.2022

Are More Students Using Social Media as a Search Engine?

5 min read

Sara Anderson

Social media can be useful for finding the best restaurant in town, and as a single source for finding reviews,...

8 Tips for Improving Transfer Student Enrollment

Transfer Students

10.12.2022

8 Tips for Improving Transfer Student Enrollment

3 min read

Julia Sachs

Transfer students have unique needs that require tailored services. This is important because 38% of college-bound...

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Education Content Marketing

10.11.2022

Marketing a Return to Campus Learning for Online Courses

9 min read

Sara Anderson

Heading back to campus is a new, yet familiar, normal. Amid a global pandemic, colleges and universities ramped up...

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the keystone awards - nominations now open

The Keystone Awards 2026

Celebrate excellence in global education.
We’re honoring outstanding institutions, teams, and individuals across categories, including Higher Ed Institution of the Year and International Student of the Year.

Nominate your institution, colleague, or student today.

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