With a majority of Higher Ed institutions going online this fall, we are exploring ways to support students during off-campus...

There are many common challenges associated with student recruitment - we take a look at how you can overcome them.

Introducing Instagram Reels: A new social media tool for engaging students.

In higher education, chatbots are handy for responding to student inquiries. Chatbots can increase efficiency, but it's important to...

Research shows 83% of students use social media to inform their decision making. Therefore, universities need to have a rock-solid...

As we near the beginning of a new year, now is a good time to reflect upon the unprecedented and unforgettable year that was 2020. In...

When COVID-19 hit, it changed everything about the way a course's content was delivered. For the past eight months, universities and...

In order to successfully reach new students, educators must continually stay on top of the latest digital marketing trends. Here are...

We examine how to improve the accessibility of online learning for potential students, from a materials perspective.

What is online program management? We take a look into how common partnerships work and benefits for universities and students.

In today’s social media world, hashtags are as valuable as they have ever been. So, what is a hashtag and how does it work?

The 2021 Times Higher Education rankings have arrived, revealing the top institutions and the movers and shakers around the world.

Gone are the days of mass marketing and generic replies. Marketing in 2020 is all about personalization and videos!