Higher Education News

Tips to Turn Leads into Enrollments with Virtual Fairs

Virtual fairs increased in popularity during the covid-19 pandemic, but they are still as beneficial in 2022 for recruiting...

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10 countries you should include in your next student recruitment plan

Universities often ask which countries should form part of their next marketing plan. So we asked the question — what do the numbers...

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Are Weekend and Evening Courses the Future of Higher Ed?

We look at why your college should offer evening and weekend programs as more adults return to education and college.

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Best Practices for Using Paid Ads on Facebook and Instagram

Best practices on using ad campaigns on Facebook and Instagram.

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5 Types of Student Associations Needed in Campus Life

Colleges usually provide ways for student associations to be made, but there is always more work to be done in providing students with...

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Why You Need Student Content Creators

Student created content is a sure and tested way to convert on applications. Read our tips and check out some of the best examples for...

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Communicating with Generation Z versus Generation Alpha

Generation Z and Generation Alpha are our next generations of students. Read some key differences between the two to adapt your...

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How to Use LinkedIn for Higher Education

LinkedIn may not be the top priority for admissions teams, but we look at how it can be used for student recruitment & to help...

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A Beginner's Guide to Lean Management in Higher Education

Five principles of lean management from the perspective of higher education, seeking inspiration to change the everyday way you and...

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Five Student Recruitment Challenges & How to Overcome Them

There are many common challenges associated with student recruitment - we take a look at how you can overcome them.

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Four Simple Ways to Improve Your Student Outreach 

In this article, we take a look at four simple ways your university can improve your student outreach.

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Getting to Know Generation Alpha: 10 Takeaways for Higher Ed

Generation Z may currently be the focus of higher ed marketers, but Generation Alpha are hot on their heels with recruitment efforts...

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Why Student Associations are Essential to the University Experience

Student associations are great for improving the university experience for a student. In this article, we take a look at their role...

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Higher Education News

Tips to Turn Leads into Enrollments with Virtual Fairs

3 min read

Online tools proved beneficial during the pandemic, and a lot of higher ed institutions are turning to the hybrid model of teaching and events – with...

Tips to Turn Leads into Enrollments with Virtual Fairs
10 countries you should include in your next student recruitment plan

09.15.2022

10 countries you should include in your next student recruitment plan

7 min read

Joanna Hughes

Universities often ask which countries should form part of their next recruitment marketing plan. So we asked the...

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Are Weekend and Evening Courses the Future of Higher Ed?

09.15.2022

Are Weekend and Evening Courses the Future of Higher Ed?

5 min read

Sara Anderson

Half of U.S. adults have considered enrolling in college over the past two years — so for higher ed, better days are...

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image shows a man and woman looking at a laptop and laughing

09.14.2022

Best Practices for Using Paid Ads on Facebook and Instagram

5 min read

Keystone Education Group

Those working in higher education marketing will already know the value of using Facebook and Instagram campaigns or...

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The 2025 State of Student Recruitment Report offers vital insights into the evolving world of prospective students.

 
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✅ How do students research, find, and apply to colleges?
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5 Types of Student Associations Needed in Campus Life

09.13.2022

5 Types of Student Associations Needed in Campus Life

3 min read

Julia Sachs

Student associations and groups provide an outlet for destressing, building professional networks, or making friends.

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image shows someone using their mobile phone to film three people in the background

09.08.2022

Why You Need Student Content Creators

14 min read

Thaís Roberto

Student-created content is a guaranteed way to generate student interest, and more and more prospective students are...

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Communicating with Generation Z versus Generation Alpha

09.07.2022

Communicating with Generation Z versus Generation Alpha

10 min read

Sara Anderson

Generation Z and Generation Alpha will probably never know what a fax machine does or have a landline in their homes. A...

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How to Use LinkedIn for Higher Education

09.05.2022

How to Use LinkedIn for Higher Education

6 min read

Benjamin Boivin

LinkedIn is the place to be when it comes to professional networking, but with students spending more and more time on...

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illustration shows two hands moving around sticky notes

09.03.2022

A Beginner's Guide to Lean Management in Higher Education

9 min read

Joanna Hughes

Lean management is an approach typically associated with manufacturing, yet is frequently applied to many industries...

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illustration shows a group of students standing together

09.02.2022

Five Student Recruitment Challenges & How to Overcome Them

4 min read

Elise Hodge

Finding the best students for their universities and colleges is the number one challenge for recruiters.

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Four Simple Ways to Improve Your Student Outreach 

09.01.2022

Four Simple Ways to Improve Your Student Outreach 

5 min read

Chelsea Castonguay Stanhope

With so many universities competing for the same student interest, generating the right student leads for your...

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image shows children playing on ipads with face masks on

08.31.2022

Getting to Know Generation Alpha: 10 Takeaways for Higher Ed

7 min read

Joanna Hughes

Generation Z and Millennials may claim the lion’s share of media attention, but another generation is nipping at their...

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image shows people putting their hands altogether

08.30.2022

Why Student Associations are Essential to the University Experience

3 min read

Chelsea Castonguay Stanhope

When it comes to the student experience, an essential part of fitting in at university is having a sense of belonging.

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