Higher Education News

Why You Need Student Content Creators

Student created content is a sure and tested way to convert on applications. Read our tips and check out some of the best examples for...

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Communicating with Generation Z versus Generation Alpha

Generation Z and Generation Alpha are our next generations of students. Read some key differences between the two to adapt your...

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How to Use LinkedIn for Higher Education

LinkedIn may not be the top priority for admissions teams, but we look at how it can be used for student recruitment & to help...

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A Beginner's Guide to Lean Management in Higher Education

Five principles of lean management from the perspective of higher education, seeking inspiration to change the everyday way you and...

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Five Student Recruitment Challenges & How to Overcome Them

There are many common challenges associated with student recruitment - we take a look at how you can overcome them.

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Four Simple Ways to Improve Your Student Outreach 

In this article, we take a look at four simple ways your university can improve your student outreach.

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Getting to Know Generation Alpha: 10 Takeaways for Higher Ed

Generation Z may currently be the focus of higher ed marketers, but Generation Alpha are hot on their heels with recruitment efforts...

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Why Student Associations are Essential to the University Experience

Student associations are great for improving the university experience for a student. In this article, we take a look at their role...

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5 Ways to Make Virtual Learning More Interactive

Online courses can be heard when it comes to motivating students. Here are some tips to help keep interest high in online learning

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Growing Popularity of Instagram Reels for Student Recruitment

Introducing Instagram Reels: A new social media tool for engaging students.

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Do Your Program Titles Resonate with International Students?

How important are your program names when it comes to international student recruitment? Can they be the difference between enrolling...

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Communicating with Generation Z: Everything You Need to Know

Colleges will soon be turning their recruitment efforts towards Generation Z - here's everything you should know about communicating...

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4 Things to Remember When Communicating with Potential Students

Boost your university student recruitment with improved lead response rates and engagement.

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Higher Education News

Why You Need Student Content Creators

14 min read

Student-created content is a guaranteed way to generate student interest, and more and more prospective students are turning to the current student...

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Communicating with Generation Z versus Generation Alpha

09.07.2022

Communicating with Generation Z versus Generation Alpha

10 min read

Sara Anderson

Generation Z and Generation Alpha will probably never know what a fax machine does or have a landline in their homes. A...

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How to Use LinkedIn for Higher Education

09.05.2022

How to Use LinkedIn for Higher Education

6 min read

Benjamin Boivin

LinkedIn is the place to be when it comes to professional networking, but with students spending more and more time on...

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illustration shows two hands moving around sticky notes

09.03.2022

A Beginner's Guide to Lean Management in Higher Education

9 min read

Joanna Hughes

Lean management is an approach typically associated with manufacturing, yet is frequently applied to many industries...

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State of Student Recruitment 2025 Report

BONUS Study-level reports for Master's, PhD, Bachelor's, & MBA also included.

ssr report

 

 

 

 

 

 

 

The 2025 State of Student Recruitment Report offers vital insights into the evolving world of prospective students.

 
✅ Prospective Bachelor's, Master's, and PhD students' influences and motivations
✅ What are the top international study destinations? 
✅ How do students prefer to study?  
✅ How do students research, find, and apply to colleges?
✅ What are the main barriers to applying to universities?
 
Our latest report includes this and more, including Domestic and International student data and how student recruitment trends are changing year-on-year. 
  
 

 

illustration shows a group of students standing together

09.02.2022

Five Student Recruitment Challenges & How to Overcome Them

4 min read

Elise Hodge

Finding the best students for their universities and colleges is the number one challenge for recruiters.

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Four Simple Ways to Improve Your Student Outreach 

09.01.2022

Four Simple Ways to Improve Your Student Outreach 

5 min read

Chelsea Castonguay Stanhope

With so many universities competing for the same student interest, generating the right student leads for your...

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08.31.2022

Getting to Know Generation Alpha: 10 Takeaways for Higher Ed

7 min read

Joanna Hughes

Generation Z and Millennials may claim the lion’s share of media attention, but another generation is nipping at their...

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08.30.2022

Why Student Associations are Essential to the University Experience

3 min read

Chelsea Castonguay Stanhope

When it comes to the student experience, an essential part of fitting in at university is having a sense of belonging.

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illustration shows a laptop with headphones and some notes beside it

08.29.2022

5 Ways to Make Virtual Learning More Interactive

3 min read

Benjamin Boivin

Choosing a college or university comes down to many factors. Students place importance on location, reputation,...

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Instagram reels for higher education student recruitment

08.26.2022

Growing Popularity of Instagram Reels for Student Recruitment

4 min read

Elise Hodge

Instagram has switched its attention to reels, and universities are using the short videos to engage with their current...

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image shows a laptop surrounded by stick notes and ideas

08.25.2022

Do Your Program Titles Resonate with International Students?

3 min read

Joanna Hughes

With colleges and universities all over the world competing for the best and brightest students, many are taking...

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Illustration shows three people around a mobile phone

08.24.2022

Communicating with Generation Z: Everything You Need to Know

9 min read

Joanna Hughes

Colleges have been marketing to millennials, 'the most researched generation', but understanding the next generation is...

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graphic shows a computer with people using it and writing an email.

08.23.2022

4 Things to Remember When Communicating with Potential Students

6 min read

Ashlee-Maree Courtney-Eman

The internationalization of higher education has transformed the industry, with universities now competing to attract...

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