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Higher Education News

Top University Social Media Accounts in 2023

12 min read

Creating a compelling social media presence is now more vital than ever for educational institutions. Social media has transformed into a fundamental...

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Content Marketing Higher Education Marketing Student Recruitment Conferences email marketing

12.04.2023

8 Ways to Kickstart Your Student Recruitment in 2024

7 min read

Rama Eriksson

For higher education admissions professionals, the task of reviewing, planning, and improving upon a student...

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Content Marketing Higher Education Marketing Student Recruitment Social Media for Higher Education Conferences

11.30.2023

2023 Wrapped: Our Top 10 Most Popular Higher Ed Articles

9 min read

Rama Eriksson

The year is coming to an end, and with that, the influx of end-of-year compilations. (Spoiler alert: we are no...

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Education Content Marketing Higher Education Marketing International Student Recruitment Student Recruitment Networking Conferences

11.29.2023

2024 Higher Ed Conference Calendar

16 min read

Rama Eriksson

Higher education conferences are eagerly anticipated networking events and learning opportunities for the whole sector....

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State of Student Recruitment 2025 Report

BONUS Study-level reports for Master's, PhD, Bachelor's, & MBA also included.

The 2025 State of Student Recruitment Report offers vital insights into the evolving world of prospective students.

✅ Prospective Bachelor's, Master's, and PhD students' influences and motivations

✅ What are the top international study destinations?

✅ How do students prefer to study?

✅ How do students research, find, and apply to colleges?

✅ What are the main barriers to applying to universities?

Our latest report includes this and more, including Domestic and International student data and how student recruitment trends are changing year-on-year.

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International Student Recruitment

11.28.2023

Emerging Student Markets for Higher Education in 2024

5 min read

Thaís Roberto

New international student markets emerge each recruitment cycle, with significant shifts requiring institutions to...

image shows a female student sitting on a sofa

11.17.2023

Using Students’ Native Language in International Recruitment

5 min read

Thaís Roberto

Using a students' native language in your international recruitment is a key factor in attracting the brightest...

image shows four students taking a picture on their phone on campus

Social Media for Higher Education

11.14.2023

Top University Social Media Accounts of 2022

16 min read

Thaís Roberto

As in every other industry, social media has become an indispensable tool in higher education marketing. A successful...

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State of Student Recruitment UK: Opportunities in a Shifting Landscape

Watch our latest webinar on-demand, exploring the latest analysis of international student interest in UK study.

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