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Higher Education News

International Women’s Day #InspireInclusion - Recognizing Rachel Fletcher

9 min read

International Women's Day (IWD) on March 8th stands as a global tribute to the social, economic, cultural, and political accomplishments of women....

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Higher Education Marketing Student Recruitment Podcast

02.27.2024

Is Your Graduate Student Recruitment Strategy in Trouble? Navigating the Trends

5 min read

Rama Eriksson

Mark Bennett, Insights Director at FindAUniversity, shared compelling insights into the current trends and challenges...

International Student Recruitment Student Recruitment

02.26.2024

K-Pop Your Way In: Attracting Students with Korean Language Buzz

5 min read

Carol Pang

In the era of the K-Pop, institutions have a golden opportunity to turn up the volume on college student recruitment...

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Social Media for Higher Education

02.19.2024

Using LinkedIn in Your Graduate Student Recruitment

4 min read

Thaís Roberto

Higher ed marketing on Instagram, TikTok and Facebook are commonplace. But, while these are the most widespread...

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State of Student Recruitment 2025 Report

BONUS Study-level reports for Master's, PhD, Bachelor's, & MBA also included.

The 2025 State of Student Recruitment Report offers vital insights into the evolving world of prospective students.

✅ Prospective Bachelor's, Master's, and PhD students' influences and motivations

✅ What are the top international study destinations?

✅ How do students prefer to study?

✅ How do students research, find, and apply to colleges?

✅ What are the main barriers to applying to universities?

Our latest report includes this and more, including Domestic and International student data and how student recruitment trends are changing year-on-year.

Higher Education Marketing

02.18.2024

Direct Email Marketing Best Practices

4 min read

Cassandra Kenning

Direct Email Marketing (DEM) is a tried-and-true marketing strategy that allows you to effectively reach your target...

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Higher Education Marketing Student Recruitment Podcast

02.15.2024

Unlocking Success: 3 Strategies to Boost College Enrollment

5 min read

Rama Eriksson

In a time when higher education marketing is continually evolving, staying ahead of trends is key to attracting and...

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Content Marketing Higher Education Marketing Technology email marketing

02.14.2024

What's New in SEO and Email for Higher Ed Marketers

5 min read

Thaís Roberto

With Google’s latest SERP algorithm and email updates, higher education marketers face new challenges in optimizing...

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State of Student Recruitment UK: Opportunities in a Shifting Landscape

Watch our latest webinar on-demand, exploring the latest analysis of international student interest in UK study.

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