Virtual tours gained popularity during the pandemic, but they still remain a valuable tool for universities trying to recruit...

Student reviews are a popular means for influencing enrollment decisions for your student leads. We look at how can you use them in...

As university marketers turns towards Gen Z and Gen Alpha, this guide looks at the differences between the two and how to communicate...

Facebook groups have long been a popular channel for universities to create student communities, however now they are reporting drops...

Generation Z has an increasingly shorter attention span. How can universities effectively market their courses in such a short time...

With university clearing is upon us - we take a look at the clearing process and what universities can do to make it smoother for...

Non-EU students in Norway and Finland will face new tuition fees, impacting higher education and accessibility. The decision raises...

While there is a growing awareness of the importance of accessibility in education, some colleges still fail to provide a fully...

The traditional college application process has long been a barrier to education. We look at the increasingly popular direct admission...

Each year, 20%-30% of high school students who intend to go to college fail to follow through with their enrollment. We look at how...

Canada has experienced a steady increase in the number of study permits being issued yearly, with an all-time high of 807,750...

Consider these five concerns students have to study abroad and incorporate them into your communications strategy to boost your...

With constant advances in higher ed technology, and as Gen Alpha students who have grown up in a digital world enter college, we look...