Higher Education News

Top University Social Media Accounts in 2023

A strong social media presence is crucial for higher ed institutions. Read on to learn how the top performers do it right.

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8 Ways to Kickstart Your Student Recruitment in 2024

It’s time to gear up for the 2024/2025 academic year. Here are 8 ways you can kickstart your 2024 student recruitment.

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2023 Wrapped: Our Top 10 Most Popular Higher Ed Articles

Here are our top 10 higher education articles of 2023! Our end-of-the-year gift to you... all wrapped up.

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2024 Higher Ed Conference Calendar

It’s time to plan your calendar for the upcoming 2024/25 student cycle. Check out our list of top global higher education conferences...

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Emerging Student Markets for Higher Education in 2026

Discover the emerging student markets for higher education in 2026, from India overtaking China to the growth of the Philippines.

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Using Students’ Native Language in International Recruitment

Attracting the brightest students from around the world requires speaking their native language. Using students' native language in...

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Top University Social Media Accounts of 2022

Having a social media presence is integral to student recruitment. We take a look at some of the university social media accounts...

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Revolutionizing Higher Ed: The Impact of AI on Student Recruitment

AI is revolutionizing student recruitment and enrollment in higher education, through data analysis, personalizing communication, and...

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Strategies for Promoting STEM Programs to International Students

To effectively promote STEM programs to international students, university admissions staff should implement strategies that are both...

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Utilizing Virtual Campus Tours in Student Recruitment

Virtual tours gained popularity during the pandemic, but they still remain a valuable tool for universities trying to recruit...

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Harnessing the power of student reviews - a key strategy in student marketing

Student reviews are a popular means for influencing enrollment decisions for your student leads. We look at how can you use them in...

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Mastering communication with Generation Z and Generation Alpha students

As university marketers turns towards Gen Z and Gen Alpha, this guide looks at the differences between the two and how to communicate...

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Have your Facebook student groups gone quiet? How to leverage student communities

Facebook groups have long been a popular channel for universities to create student communities, however now they are reporting drops...

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Higher Education News

Top University Social Media Accounts in 2023

12 min read

Creating a compelling social media presence is now more vital than ever for educational institutions. Social media has transformed into a fundamental...

sports fans wearing orange in a crowd cheering
blocks showing 2023 turning into 2024

12.04.2023

8 Ways to Kickstart Your Student Recruitment in 2024

7 min read

Rama Eriksson

For higher education admissions professionals, the task of reviewing, planning, and improving upon a student...

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women's hands holding a brown paper covered box wrapped in a black ribbon against a background of whitewashed wood

11.30.2023

2023 Wrapped: Our Top 10 Most Popular Higher Ed Articles

9 min read

Rama Eriksson

The year is coming to an end, and with that, the influx of end-of-year compilations. (Spoiler alert: we are no...

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illustration of a woman thinking while looking at a giant calendar page

11.29.2023

2024 Higher Ed Conference Calendar

16 min read

Rama Eriksson

Higher education conferences are eagerly anticipated networking events and learning opportunities for the whole sector....

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Get Your Copy

State of Student Recruitment 2025 Report

BONUS Study-level reports for Master's, PhD, Bachelor's, & MBA also included.

ssr report

 

 

 

 

 

 

 

The 2025 State of Student Recruitment Report offers vital insights into the evolving world of prospective students.

 
✅ Prospective Bachelor's, Master's, and PhD students' influences and motivations
✅ What are the top international study destinations? 
✅ How do students prefer to study?  
✅ How do students research, find, and apply to colleges?
✅ What are the main barriers to applying to universities?
 
Our latest report includes this and more, including Domestic and International student data and how student recruitment trends are changing year-on-year. 
  
 

 

Two students on university steps with international flags in the background

11.28.2023

Emerging Student Markets for Higher Education in 2026

8 min read

Keystone Education Group

New international student markets emerge each recruitment cycle, with significant shifts requiring institutions to...

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image shows a female student sitting on a sofa

11.17.2023

Using Students’ Native Language in International Recruitment

5 min read

Thaís Roberto

Using a students' native language in your international recruitment is a key factor in attracting the brightest...

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image shows four students taking a picture on their phone on campus

11.14.2023

Top University Social Media Accounts of 2022

16 min read

Thaís Roberto

As in every other industry, social media has become an indispensable tool in higher education marketing. A successful...

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woman using a CRM system on a computer screen

10.25.2023

Revolutionizing Higher Ed: The Impact of AI on Student Recruitment

2 min read

Fran Fitzsimmons

Technology is revolutionizing every aspect of our lives, including the way universities attract and enroll students....

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A female student in a robotics lab

10.17.2023

Strategies for Promoting STEM Programs to International Students

3 min read

Fran Fitzsimmons

STEM (Science, Technology, Engineering, and Mathematics) careers are of immense importance for societies and the global...

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someone on their laptop with a virtual campus tour on their screen

10.05.2023

Utilizing Virtual Campus Tours in Student Recruitment

4 min read

Thaís Roberto

Since the disruption the COVID-19 pandemic, more universities have invested in complete virtual tours of their campus.

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an example of a student review

09.04.2023

Harnessing the power of student reviews - a key strategy in student marketing

3 min read

Fran Fitzsimmons

Student reviews have emerged as a powerful tool in shaping perceptions and influencing enrollment decisions for your...

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Picture of the Facebook home screen on someone's mobile phone

08.24.2023

Have your Facebook student groups gone quiet? How to leverage student communities

4 min read

Thaís Roberto

While Facebook groups have long been a popular channel for universities to create student communities, the platform has...

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the keystone awards - nominations now open

The Keystone Awards 2026

Celebrate excellence in global education.
We’re honoring outstanding institutions, teams, and individuals across categories, including Higher Ed Institution of the Year and International Student of the Year.

Nominate your institution, colleague, or student today.


 

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