Attracting the brightest students from around the world requires speaking their native language. Using students' native language in...

Having a social media presence is integral to student recruitment. We take a look at some of the university social media accounts...

AI is revolutionizing student recruitment and enrollment in higher education, through data analysis, personalizing communication, and...

To effectively promote STEM programs to international students, university admissions staff should implement strategies that are both...

Virtual tours gained popularity during the pandemic, but they still remain a valuable tool for universities trying to recruit...

Student reviews are a popular means for influencing enrollment decisions for your student leads. We look at how can you use them in...

As university marketers turns towards Gen Z and Gen Alpha, this guide looks at the differences between the two and how to communicate...

Facebook groups have long been a popular channel for universities to create student communities, however now they are reporting drops...

Generation Z has an increasingly shorter attention span. How can universities effectively market their courses in such a short time...

With university clearing is upon us - we take a look at the clearing process and what universities can do to make it smoother for...

Non-EU students in Norway and Finland will face new tuition fees, impacting higher education and accessibility. The decision raises...

While there is a growing awareness of the importance of accessibility in education, some colleges still fail to provide a fully...

The traditional college application process has long been a barrier to education. We look at the increasingly popular direct admission...