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Higher Education News

From Degrees to Microcredentials: Higher Education Must Evolve to Embrace the Modern Economy

9 min read

America’s appetite for four-year, 120-credit bachelor’s degrees has been declining for well over a decade. In addition, the National Student...

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Older student of Asian origin sitting outside with a laptop. He is looking down taking notes with a pen and paper.

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Study Abroad Education Innovation leadership Podcast

05.15.2024

Higher Ed Entrepreneurial Inspiration: Harri Suominen, Asia Exchange

5 min read

Rama Eriksson

Childhood friends, Harri Suominen and Tuomas Kauppinen didn't anticipate their journey as entrepreneurs when they left...

Creating Safe Spaces: Strategies for Supporting LGBTQ+ Students in Higher Ed

Higher Education Marketing Student Recruitment leadership Student Support

05.08.2024

Creating Safe Spaces: Strategies for Supporting LGBTQ+ Students in Higher Ed

6 min read

Thaís Roberto

While Pride Month is celebrated in June, advocating for LGBTQ+ rights is an effort that must be maintained throughout...

Forget Higher Ed Rankings: It’s Time to Get Back to Reputation Basics

Higher Education Marketing International Student Recruitment Marketing skills Podcast

04.30.2024

Forget Higher Ed Rankings: It’s Time to Get Back to Reputation Basics

11 min read

Rama Eriksson

In the cutthroat world of higher education, reputation stands as the ultimate currency.

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State of Student Recruitment 2025 Report

BONUS Study-level reports for Master's, PhD, Bachelor's, & MBA also included.

The 2025 State of Student Recruitment Report offers vital insights into the evolving world of prospective students.

✅ Prospective Bachelor's, Master's, and PhD students' influences and motivations

✅ What are the top international study destinations?

✅ How do students prefer to study?

✅ How do students research, find, and apply to colleges?

✅ What are the main barriers to applying to universities?

Our latest report includes this and more, including Domestic and International student data and how student recruitment trends are changing year-on-year.

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04.22.2024

Jumping on Social Media Trends: What’s Pays off in Student Recruitment

4 min read

Thaís Roberto

From viral videos on TikTok to the emergence of new platforms like BeReal, universities have a multitude of...

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Content Marketing Higher Education Marketing Marketing skills

04.16.2024

Avoiding Burnout as a Higher Ed Marketer

12 min read

Rama Eriksson

Working in the Higher Education sector these days is not for the faint of heart. What was once a stable and measured...

Tips for Effective Storytelling in Higher Ed Marketing Strategy

Content Marketing Higher Education Marketing Student Recruitment Guest Post Podcast

04.15.2024

Tips for Effective Storytelling in Higher Ed Marketing Strategy

8 min read

John Azoni

“Storytelling” is a word that dominates higher ed marketing. Every school aspires to tell their institutional journey...

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the keystone awards - nominations now open

The Keystone Awards 2026

Celebrate excellence in global education.
We’re honoring outstanding institutions, teams, and individuals across categories, including Higher Ed Institution of the Year and International Student of the Year.

Nominate your institution, colleague, or student today.

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