Africa as a Growing Study Destination: An In-Depth Look
08.28.2025
Used with Caution – How Prospective Students Feel About AI Search
4 min read
To what extent do prospective students use and trust information generated by AI? And is this now a part of their...
08.19.2025
Which audiences are turning to the Asian Tigers - and why?
6 min read
Recently we reported on the rise of the “Asian Tigers”. We saw that collective efforts to capitalize on global shifts...
07.30.2025
Are More International Audiences Considering Online Study?
4 min read
Interest in online study is up substantially in 2025 - are international students react to a shifting policy landscape?
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State of Student Recruitment 2025 Report
BONUS Study-level reports for Master's, PhD, Bachelor's, & MBA also included.
The 2025 State of Student Recruitment Report offers vital insights into the evolving world of prospective students.
✅ Prospective Bachelor's, Master's, and PhD students' influences and motivations
✅ What are the top international study destinations?
✅ How do students prefer to study?
✅ How do students research, find, and apply to colleges?
✅ What are the main barriers to applying to universities?
Our latest report includes this and more, including Domestic and International student data and how student recruitment trends are changing year-on-year.
07.28.2025
Between and Beyond - Shifting International Student Preferences in 2025
5 min read
International education policy is a lot for prospective students to keep track of this year. And the resulting shifts...
07.23.2025
Beyond the Degree: The Skills Students Want From Their Program
13 min read
The decision to pursue higher education is a pivotal one, often driven by aspirations for a brighter future. But beyond...
06.25.2025
Rise of the "Asian Tigers" - What's Happening in Search?
4 min read
Student decision making is shifting rapidly in a dynamic year for global study - and that’s reflected in the...
06.25.2025
Studying Abroad at Home: Could TNE become more popular in 2025?
4 min read
We’re used to thinking about the evolution of international education right now. Often this means shifts in audiences...
06.18.2025
Real-time Policy Impacts on US International Mobility
9 min read
Recent policy changes in the US are sending major shockwaves through international education, and students are...
05.26.2025
How audiences are responding to the UK immigration whitepaper
4 min read
In an era of shifting higher education policy, the UK’s position has been relatively stable during 2025 so far –...
05.21.2025
Enrollment Shifts and Global Strategy: How U.S. Institutions Are Adapting in 2025
7 min read
U.S. higher education is going through big changes in 2025. Demographic shifts, rising expectations from students, and...
05.19.2025
Practical Ways to Use AI in Higher Ed Email Marketing
13 min read
For higher ed institutions, email remains one of the most powerful tools for engaging prospective students. And with AI...
05.08.2025
Understanding Your Future Students: Recruiting Gen Alpha
16 min read
As Gen Z graduates into adulthood, a brand new generation is stepping into the spotlight: Generation Alpha—the youngest...
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