By retargeting, universities can implement a typical digital marketing strategy to improve their reach to future students, alumni...

WhatsApp, a digital communications app, is becoming an increasingly popular way for universities to communicate with current and...

Building school pride and loyalty helps students successfully finish their education with your institution and helps create satisfied...

When navigating the world of higher education, it's easy to get lost in complicated terminology. We discuss the differences in various...

Universities can and should provide support for international students, but what that support looks like can vary greatly depending on...

COVID-19 has impacted college education from early 2020 through Fall 2021. We discuss the flexibility in higher education and possibly...

Part 2 of our series on "Why Virtual Campus Tours Work."

Recruiting student-athletes to your university can be a great way to encourage diversity and boost enrollment. We share tips and...

Many students still have concerns about how to pay their school bills as Covid continues to affect the world economy. We have looked...

In this post we take a look at how you can implement work experience into your programs, giving students great opportunities to build...

Not sure which higher education conference to attend in 2021? Here is our handy guide to help you get started!

As we near the beginning of a new year, now is a good time to reflect upon the unprecedented and unforgettable year that was 2020. In...

Join us for our webinar on the impact of the US presidential election on international student recruitment.