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Higher Education News

5 Ways to Enhance College Recruitment Efforts

5 min read

Since the dawn of the Internet, the role of a college admissions professional has significantly changed. Of course, prospective student recruiters...

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5 Ways to Enhance College Recruitment Efforts

Best Practices for Retargeting in Higher Education

Content Marketing Higher Education Marketing Student Recruitment International Education online education

10.07.2021

Best Practices for Retargeting in Higher Education

4 min read

Julia Sachs

Studies show that students tend to favor—meaning they both apply and enroll—universities that reach out to them to show...

What's Up With WhatsApp? How the App is Changing Campus Dynamics

Education Content Marketing Student Recruitment Transfer Students Education Innovation International Education Generation Z Social Media for Higher Education Networking

10.05.2021

What's Up With WhatsApp? How the App is Changing Campus Dynamics

4 min read

Julia Sachs

WhatsApp, a digital communications app that allows people to instant message one another through the internet without...

International Student Recruitment Student Recruitment International Education Social Media for Higher Education

09.16.2021

How to Use Giveaways to Promote Your Institution

4 min read

Chelsea Castonguay Stanhope

When it comes to students, handing out swag and hosting giveaways are great ways to put your brand directly into their...

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State of Student Recruitment 2025 Report

BONUS Access the interactive data dashboard and on-demand webinar too.

The 2025 State of Student Recruitment Report offers vital insights into the evolving world of prospective students.

✅ Prospective Bachelor's, Master's, and PhD students' influences and motivations

✅ What are the top international study destinations?

✅ How do students prefer to study?

✅ How do students research, find, and apply to colleges?

✅ What are the main barriers to applying to universities?

Our latest report includes this and more, including Domestic and International student data and how student recruitment trends are changing year-on-year.

Study Abroad Education International Student Recruitment Non-Traditional Students Education Innovation International Education

09.14.2021

Higher Education Glossary

3 min read

Wendy Jane Herbert

How Universities Can Effectively Provide Support for International Students

Education International Student Recruitment Transfer Students Non-Traditional Students First Generation Students International Education

09.08.2021

How Universities Can Effectively Provide Support for International Students

9 min read

Julia Sachs

Education Education Innovation International Education coronavirus & higher education

08.24.2021

Prepare For Your Fall 2021 Semester

5 min read

Benjamin Boivin

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front cover of state of student recruitment masters report

State of Student Recruitment 2025: Master's Report

NEW! Download your copy of the State of Student Recruitment Master's Report 2025 - essential insights into recruiting and converting postgraduate students.

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