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Higher Education News

Using Ed Tech to Boost Enrollments

5 min read

Over the past two years, we have become more adaptable, as universities, educational institutions, learners, students and teachers continue to...

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Student Recruitment

09.20.2022

The Dos and Don’ts of Student Recruitment

4 min read

Sara Anderson

Declining enrollment numbers across U.S. colleges and universities — down by nearly one million than before the...

09.19.2022

Importance of Supporting College Activism on Campus

2 min read

Julia Sachs

Activism on university campuses carries benefits for the student body and campus, and can come in many forms, such as...

Tips to Turn Leads into Enrollments with Virtual Fairs

Student Recruitment

09.16.2022

Tips to Turn Leads into Enrollments with Virtual Fairs

3 min read

Katarina Gligovic

Online tools proved beneficial during the pandemic, and a lot of higher ed institutions are turning to the hybrid model...

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State of Student Recruitment 2025 Report

BONUS Study-level reports for Master's, PhD, Bachelor's, & MBA also included.

The 2025 State of Student Recruitment Report offers vital insights into the evolving world of prospective students.

✅ Prospective Bachelor's, Master's, and PhD students' influences and motivations

✅ What are the top international study destinations?

✅ How do students prefer to study?

✅ How do students research, find, and apply to colleges?

✅ What are the main barriers to applying to universities?

Our latest report includes this and more, including Domestic and International student data and how student recruitment trends are changing year-on-year.

10 countries you should include in your next student recruitment plan

International Student Recruitment

09.15.2022

10 countries you should include in your next student recruitment plan

7 min read

Joanna Hughes

Universities often ask which countries should form part of their next recruitment marketing plan. So we asked the...

Are Weekend and Evening Courses the Future of Higher Ed?

Higher Education Marketing

09.15.2022

Are Weekend and Evening Courses the Future of Higher Ed?

5 min read

Sara Anderson

Half of U.S. adults have considered enrolling in college over the past two years — so for higher ed, better days are...

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Higher Education Marketing Social Media for Higher Education

09.14.2022

Best Practices for Using Paid Ads on Facebook and Instagram

5 min read

Keystone Education Group

Those working in higher education marketing will already know the value of using Facebook and Instagram campaigns or...

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The Keystone Awards 2026

Celebrate excellence in global education.
We’re honoring outstanding institutions, teams, and individuals across categories, including Higher Ed Institution of the Year and International Student of the Year.

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