Higher Education News

Lessons learned from the switch to online learning

The switch to online learning this spring affected the entire HigherEd-industry. How did it go and what insights can help educators...

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Getting creative: Tiktok and Instagram Reels for Student Recruitment

Tiktok and Instagram Reels offer huge potential for student recruiters, we list the reasons why.

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Navigating International Student Recruitment During Covid-19

Thanks to COVID-19 travel bans, international recruitment is more challenging than ever. We have gathered some useful tips on how to...

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Focus on the Inbox: Email Practices for Student Recruitment Professionals

It's estimated to be around 4.5 billion email users by 2024, making e-mail marketing more important than ever. We have gathered tips...

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How to Prepare Your University for the Year Ahead

To help your institution prepare for the year ahead, we've gathered a few useful tips regarding COVID restrictions, social media, and...

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Personalized videos for student recruitment

Gone are the days of mass marketing and generic replies. Marketing in 2020 is all about personalization and videos!

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10 Things to Consider While Reopening Campus

With fall 2020 upon us, we came up with a list of 10 Things to Consider While Reopening Campus to make the “new normal” transition as...

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Reimagining Fall Semester (Revisited)

With fall and a new semester right around the corner, we have tried to imagine what the next couple of months will look like for...

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How To Use Video For Student Recruitment

If video is not yet part of your higher ed student recruitment strategy yet, now is the time to get started! We share our tips and...

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9 Ways to Make Your University Stand Out as Students Stay In

How do you make your university stand out when everyone is currently online? We share tips and advice to help differentiate your...

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A Quick Guide to Virtual Student Fairs

Virtual student fairs have become widely used to boost student recruitment during COVID-19, but will this popularity endure as...

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Higher Ed Influencers 2020: Who to Follow

Looking for thought leaders in higher education to follow on social media? Need some inspiration? Our selection of top higher...

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Best University Social Media Accounts 2020

To share some inspiration in times of uncertainity, we share five of our favourite university social media accounts from across the...

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Higher Education News

Lessons learned from the switch to online learning

5 min read

This year, for the first time in higher education history, institutions across the globe were forced to make a sudden and unexpected switch to...

Lessons learned from the switch to online learning
Getting creative: Tiktok and Instagram Reels for Student Recruitment

09.14.2020

Getting creative: Tiktok and Instagram Reels for Student Recruitment

4 min read

Benjamin Boivin

Current and incoming college students love getting creative with short-form content on the Internet, and when it comes...

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Navigating International Student Recruitment During Covid-19

09.08.2020

Navigating International Student Recruitment During Covid-19

4 min read

Benjamin Boivin

Globally, international student enrollment has decreased over the past three years, yet in the United States, the...

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Focus on the Inbox: Email Practices for Student Recruitment Professionals

09.02.2020

Focus on the Inbox: Email Practices for Student Recruitment Professionals

6 min read

Benjamin Boivin

There are now more ways than ever to reach future college students. From traditional print viewbooks and postcards, to...

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State of Student Recruitment 2025 Report

BONUS Study-level reports for Master's, PhD, Bachelor's, & MBA also included.

ssr report

 

 

 

 

 

 

 

The 2025 State of Student Recruitment Report offers vital insights into the evolving world of prospective students.

 
✅ Prospective Bachelor's, Master's, and PhD students' influences and motivations
✅ What are the top international study destinations? 
✅ How do students prefer to study?  
✅ How do students research, find, and apply to colleges?
✅ What are the main barriers to applying to universities?
 
Our latest report includes this and more, including Domestic and International student data and how student recruitment trends are changing year-on-year. 
  
 

 

How to Prepare Your University for the Year Ahead

08.28.2020

How to Prepare Your University for the Year Ahead

4 min read

Benjamin Boivin

2020 may go down as the most challenging year in college recruitment history, but international recruitment...

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Personalized videos for student recruitment

08.25.2020

Personalized videos for student recruitment

3 min read

Elise Hodge

Gone are the days of mass marketing and generic replies. Marketing in 2020 is all about personalization and video. This...

Read More arrow-right
10 Things to Consider While Reopening Campus

08.20.2020

10 Things to Consider While Reopening Campus

5 min read

Benjamin Boivin

Strategic planning is nothing new for college admissions professionals and higher education marketers. On a global...

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Reimagining Fall Semester (Revisited)

08.18.2020

Reimagining Fall Semester (Revisited)

3 min read

Elise Hodge

Colleges hoping for a normal Fall semester are having to reconsider their plans, as the Coronavirus COVID-19 pandemic...

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How To Use Video For Student Recruitment

07.20.2020

How To Use Video For Student Recruitment

4 min read

Elise Hodge

Today’s prospective students live in an immersive world of video content, whether watching videos on YouTube, endlessly...

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A Quick Guide to Virtual Student Fairs

07.08.2020

A Quick Guide to Virtual Student Fairs

5 min read

Elise Hodge

Virtual student fairs have been around for many years, yet they have only recently emerged in the spotlight due to...

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Higher Ed Influencers 2020: Who to Follow

07.07.2020

Higher Ed Influencers 2020: Who to Follow

4 min read

Elise Hodge

The marketing and technology world is moving at an ever-changing pace. University and college marketers need to pay...

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Best University Social Media Accounts 2020

07.03.2020

Best University Social Media Accounts 2020

4 min read

Elise Hodge

If the first half of the year has reminded us of anything, it is that the nature of higher education is always...

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Celebrate excellence in global education.
We’re honoring outstanding institutions, teams, and individuals across categories, including Higher Ed Institution of the Year and International Student of the Year.

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