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Stay informed with the latest higher education news, press releases, media coverage, and data insights. Explore stories, trends, and analysis shaping the future of education.
2026 Higher Ed Conference Calendar
Discover key higher education conferences in 2026 to stay ahead in recruitment, marketing, and academic innovation. Plan your year with our comprehensive event calendar.
Higher Education News
Using Social Media Influencers in Higher Ed Marketing
Social media is a powerful way to reach today's students, but in the next ten years will universities be using social influencers or...
How Student Motivations Should Alter Your College Marketing Strategies
Understand why students continue to pursue higher ed and leverage that in your marketing to appeal to prospective students.
What's Up With WhatsApp? How the App is Changing Campus Dynamics
WhatsApp, a digital communications app, is becoming an increasingly popular way for universities to communicate with current and...
How to Use Giveaways to Promote Your Institution
Building school pride and loyalty helps students successfully finish their education with your institution and helps create satisfied...
What Social Causes Are Your Strengths?
How might colleges and universities make the world a better place? And, how do institutions prove their value to current and future...
How To Win Students' Attention During Their Gap Year
We have developed a quick guide on “How to Win Students’ Attention During Their Gap Year” and turn their maybe into a commitment for...
Utilizing Clubhouse for Student Recruitment
Here’s some insight on Clubhouse, the fastest-growing social media platform that everyone is trying to access, and how you can utilize...
Getting creative: Tiktok and Instagram Reels for Student Recruitment
Tiktok and Instagram Reels offer huge potential for student recruiters, we list the reasons why.
How to Prepare Your University for the Year Ahead
To help your institution prepare for the year ahead, we've gathered a few useful tips regarding COVID restrictions, social media, and...
How To Use Video For Student Recruitment
If video is not yet part of your higher ed student recruitment strategy yet, now is the time to get started! We share our tips and...
9 Ways to Make Your University Stand Out as Students Stay In
How do you make your university stand out when everyone is currently online? We share tips and advice to help differentiate your...
Best University Social Media Accounts 2020
To share some inspiration in times of uncertainity, we share five of our favourite university social media accounts from across the...
Higher Education News
7 ways to harness social media for recruitment success
4 min read
Social media transformed how we interact with one another, and what we share. Research shows younger generations such as Generation Z view social...
06.09.2022
Using Social Media Influencers in Higher Ed Marketing
3 min read
Social media has exploded in the past 10 years, and more recently, we have seen the rise of influencers.
10.28.2021
How Student Motivations Should Alter Your College Marketing Strategies
4 min read
Going to college has always represented opening your horizons regarding future opportunities and career fields usually...
10.05.2021
What's Up With WhatsApp? How the App is Changing Campus Dynamics
4 min read
WhatsApp, a digital communications app that allows people to instant message one another through the internet without...
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State of Student Recruitment 2025 Report
The 2025 State of Student Recruitment Report offers vital insights into the evolving world of prospective students.
09.16.2021
How to Use Giveaways to Promote Your Institution
4 min read
When it comes to students, handing out swag and hosting giveaways are great ways to put your brand directly into their...
09.02.2021
What Social Causes Are Your Strengths?
6 min read
Many colleges and universities talk about making the world a better place, but how? Given today’s social,...
07.27.2021
How To Win Students' Attention During Their Gap Year
5 min read
For many high school students today, it is common to take a "gap year" prior to commencing higher education. While the...
05.03.2021
Utilizing Clubhouse for Student Recruitment
4 min read
For those in the business of student recruitment, staying on top of the latest and greatest in regards to social media...
09.14.2020
Getting creative: Tiktok and Instagram Reels for Student Recruitment
4 min read
Current and incoming college students love getting creative with short-form content on the Internet, and when it comes...
08.28.2020
How to Prepare Your University for the Year Ahead
4 min read
2020 may go down as the most challenging year in college recruitment history, but international recruitment...
07.20.2020
How To Use Video For Student Recruitment
4 min read
Today’s prospective students live in an immersive world of video content, whether watching videos on YouTube, endlessly...
07.16.2020
9 Ways to Make Your University Stand Out as Students Stay In
5 min read
2020 may be the perfect time to rethink your competitive advantage as a university.
07.03.2020
Best University Social Media Accounts 2020
4 min read
If the first half of the year has reminded us of anything, it is that the nature of higher education is always...
The Keystone Awards 2026
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We’re honoring outstanding institutions, teams, and individuals across categories, including Higher Ed Institution of the Year and International Student of the Year.
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