In higher education, chatbots are handy for responding to student inquiries. Chatbots can increase efficiency, but it's important to...

Gone are the days of university staff spending countless hours sorting through inbound inquiries, following up on leads, or chasing...

'New normal' recruitment strategies have transformed the way admissions professionals communicate with students.

We take a closer look at CRMs for higher education, their benefits, and what you should be looking for when selecting the best CRM for...

Use your SmartHub dashboard and Keystone School Profile to engage with more students and turn your leads into qualified applicants.

In this article, we take a look at the latest news in Higher Ed. Here’s a refresh on what OPMs are, the introduction of OPX, and how...

In this article, we take a look at all you need to know about geotargeting for higher ed, and how to get started!

With increased global competition, it’s more important than ever for universities to understand how to utilize the marketing mix most...

Download the 2020 Keystone Academic Solutions Media Kit here - Marketing Automation Software for Higher Ed.

As Millennial and Generation Z (Gen Z) now form a large proportion of the market seeking higher education, engagement methods must...