4 Study Modes to Watch in 2019 (and Beyond!)
01.16.2019
Why You Need to Upgrade Your Marketing in 2019
4 min read
It is time to throw out the marketing rulebook - Generation Z is now entering college. While the youngest members of...
12.14.2018
2018 in Review: What’s New for Higher Ed?
8 min read
2018 was a busy year for the higher education sector. And, as the year draws to a close, a review of some of the most...
12.13.2018
What Do European Students Want?
5 min read
Last month, our team attended the ICEF Berlin Workshop, where the wants and needs of international students were a...
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State of Student Recruitment 2025 Report
BONUS Study-level reports for Master's, PhD, Bachelor's, & MBA also included.
The 2025 State of Student Recruitment Report offers vital insights into the evolving world of prospective students.
✅ Prospective Bachelor's, Master's, and PhD students' influences and motivations
✅ What are the top international study destinations?
✅ How do students prefer to study?
✅ How do students research, find, and apply to colleges?
✅ What are the main barriers to applying to universities?
Our latest report includes this and more, including Domestic and International student data and how student recruitment trends are changing year-on-year.
11.23.2018
Increase Your International Appeal – Destination Marketing for Higher Education
3 min read
You have a great school. You have smart, driven students and engaging professors. But is your institution a wonderful...
11.22.2018
Have You Capitalized on Your Country’s Academic Appeal?
5 min read
The Organization for Economic Co-Operation and Development (OECD) recently announced data on the share of international...
10.31.2018
Everything You Need to Know About Canadian Higher Education
6 min read
The ICEF Workshop, one of the world’s “leading international education focused networking forums,” returns to Berlin...
10.23.2018
How Do Higher Ed Marketers Connect in an Age of Disruption?
3 min read
The American Marketing Association’s 2018 Symposium for the Marketing of Higher Education will take place in Orlando,...
10.18.2018
International Recruitment Strategies for Oceania for 2019 and Beyond
3 min read
In the Southern Hemisphere, the academic year starts in February 2019 – but for institutions, getting things ready for...
09.18.2018
4 Countries to Look to for Innovation in International Education
3 min read
“Innovation and knowledge, cornerstones of a land’s productivity and prosperity,” will be the theme at the 53rd Annual...
Higher Education Marketing
Student Recruitment
Transfer Students
Non-Traditional Students
First Generation Students
09.17.2018
What You Should Know About Transfer Students
3 min read
Transfer students have long been a second thought for colleges and universities. However, not only are transfer...
08.22.2018
Three Ways International Advisors Can Improve Cultural Competency
4 min read
The National Association for College Admission Counseling’s National Conference will take place in Salt Lake City this...
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