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Higher Education News

How to Improve the Student Journey in 2024

10 min read

2023 was an unpredictable and uncertain year for higher education marketing. The dust of the pandemic barely settled before the sector faced a new...

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Content Marketing Higher Education Marketing Student Recruitment Conferences email marketing

12.04.2023

8 Ways to Kickstart Your Student Recruitment in 2024

7 min read

Rama Eriksson

For higher education admissions professionals, the task of reviewing, planning, and improving upon a student...

women's hands holding a brown paper covered box wrapped in a black ribbon against a background of whitewashed wood

Content Marketing Higher Education Marketing Student Recruitment Social Media for Higher Education Conferences

11.30.2023

2023 Wrapped: Our Top 10 Most Popular Higher Ed Articles

9 min read

Rama Eriksson

The year is coming to an end, and with that, the influx of end-of-year compilations. (Spoiler alert: we are no...

illustration of a woman thinking while looking at a giant calendar page

Education Content Marketing Higher Education Marketing International Student Recruitment Student Recruitment Networking Conferences

11.29.2023

2024 Higher Ed Conference Calendar

16 min read

Rama Eriksson

Higher education conferences are eagerly anticipated networking events and learning opportunities for the whole sector....

Download the State of Student Recruitment 2024 Report

20+ pages of student recruitment trends, including student preferences, attitudes, motivations and barriers to studying abroad.

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Student Recruitment

10.25.2023

Revolutionizing Higher Ed: The Impact of AI on Student Recruitment

2 min read

Fran Fitzsimmons

Technology is revolutionizing every aspect of our lives, including the way universities attract and enroll students....

image shows a student with his head in his hands

Student Recruitment

08.17.2023

Clearing: How to fill empty seats in your classrooms

4 min read

Thaís Roberto

University clearing is the process in which students secure a place at a university or college if they haven’t received...

image shows a person filling in an application form

Student Recruitment

06.06.2023

How Direct Admissions Can Impact Higher Education Enrollments

4 min read

Thaís Roberto

The traditional college application process has long been many students’ barriers to higher education.

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