2026 Higher Ed Conference Calendar
05.01.2025
The Power of Online Student Fairs in 2025
4 min read
In today’s student recruitment landscape, the smartest strategies aren’t about choosing between in-person or online —...
11.07.2024
Navigating Postgraduate Trends: January 2025 Insights
3 min read
The January intake is becoming an increasingly popular option for international students. Many universities offer this...
05.08.2024
Creating Safe Spaces: Strategies for Supporting LGBTQ+ Students in Higher Ed
6 min read
While Pride Month is celebrated in June, advocating for LGBTQ+ rights is an effort that must be maintained throughout...
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State of Student Recruitment 2025 Report
BONUS Study-level reports for Master's, PhD, Bachelor's, & MBA also included.
The 2025 State of Student Recruitment Report offers vital insights into the evolving world of prospective students.
✅ Prospective Bachelor's, Master's, and PhD students' influences and motivations
✅ What are the top international study destinations?
✅ How do students prefer to study?
✅ How do students research, find, and apply to colleges?
✅ What are the main barriers to applying to universities?
Our latest report includes this and more, including Domestic and International student data and how student recruitment trends are changing year-on-year.
04.15.2024
Tips for Effective Storytelling in Higher Ed Marketing Strategy
8 min read
“Storytelling” is a word that dominates higher ed marketing. Every school aspires to tell their institutional journey...
02.27.2024
Is Your Graduate Student Recruitment Strategy in Trouble? Navigating the Trends
5 min read
Mark Bennett, Insights Director at FindAUniversity, shared compelling insights into the current trends and challenges...
02.26.2024
K-Pop Your Way In: Attracting Students with Korean Language Buzz
5 min read
In the era of the K-Pop, institutions have a golden opportunity to turn up the volume on college student recruitment...
02.15.2024
Unlocking Success: 3 Strategies to Boost College Enrollment
5 min read
In a time when higher education marketing is continually evolving, staying ahead of trends is key to attracting and...
02.12.2024
5 Strategies to Recruit More Students in 2024
4 min read
Finding the next cohort of students bring new challenges for higher ed marketers, as new generations bring new...
01.29.2024
Why YouTube Needs to be in Your Student Marketing Strategy
4 min read
YouTube has grown to be the second-largest global search engine, offering universities opportunities to connect with...
01.22.2024
How to Improve the Student Journey in 2024
10 min read
2023 was an unpredictable and uncertain year for higher education marketing. The dust of the pandemic barely settled...
12.04.2023
8 Ways to Kickstart Your Student Recruitment in 2024
7 min read
For higher education admissions professionals, the task of reviewing, planning, and improving upon a student...
Content Marketing
Higher Education Marketing
Student Recruitment
Social Media for Higher Education
Conferences
11.30.2023
2023 Wrapped: Our Top 10 Most Popular Higher Ed Articles
9 min read
The year is coming to an end, and with that, the influx of end-of-year compilations. (Spoiler alert: we are no...
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The Keystone Awards 2026
Celebrate excellence in global education.
We’re honoring outstanding institutions, teams, and individuals across categories, including Higher Ed Institution of the Year and International Student of the Year.
Nominate your institution, colleague, or student today.
Keystone Media Kit
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