Higher Education News

Creating Safe Spaces: Strategies for Supporting LGBTQ+ Students in Higher Ed

6 min read

While Pride Month is celebrated in June, advocating for LGBTQ+ rights is an effort that must be maintained throughout the year. Many countries are...

Creating Safe Spaces: Strategies for Supporting LGBTQ+ Students in Higher Ed
Tips for Effective Storytelling in Higher Ed Marketing Strategy

04.15.2024

Tips for Effective Storytelling in Higher Ed Marketing Strategy

8 min read

John Azoni

“Storytelling” is a word that dominates higher ed marketing. Every school aspires to tell their institutional journey...

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students sitting in a classroom looking away in same direction. Young man with dark, curly hair and glasses in the foreground

02.27.2024

Is Your Graduate Student Recruitment Strategy in Trouble? Navigating the Trends

5 min read

Rama Eriksson

Mark Bennett, Insights Director at FindAUniversity, shared compelling insights into the current trends and challenges...

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BTS mural

02.26.2024

K-Pop Your Way In: Attracting Students with Korean Language Buzz

5 min read

Carol Pang

In the era of the K-Pop, institutions have a golden opportunity to turn up the volume on college student recruitment...

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Download the state of student recruitment 2024 report.

Download the State of Student Recruitment 2024 Report

20+ pages of student recruitment trends, including student preferences, attitudes, motivations and barriers to studying abroad.

woman with short light curly hair looking up seemingly thinking in front of light green background

02.15.2024

Unlocking Success: 3 Strategies to Boost College Enrollment

5 min read

Rama Eriksson

In a time when higher education marketing is continually evolving, staying ahead of trends is key to attracting and...

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a female student on a laptop smiling

02.12.2024

5 Strategies to Recruit More Students in 2024

4 min read

Thaís Roberto

Finding the next cohort of students bring new challenges for higher ed marketers, as new generations bring new...

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image shows a young male on a laptop with YouTube open

01.29.2024

Why YouTube Needs to be in Your Student Marketing Strategy

4 min read

Thaís Roberto

YouTube has grown to be the second-largest global search engine, offering universities opportunities to connect with...

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