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Stay informed with the latest higher education news, press releases, media coverage, and data insights. Explore stories, trends, and analysis shaping the future of education.
How Asia competes with the 'Big 4'
New data explores the awareness and use intentions of different audiences following the announcement that the UK will rejoin Erasmus.
Higher Education News
How Student Motivations Should Alter Your College Marketing Strategies
Understand why students continue to pursue higher ed and leverage that in your marketing to appeal to prospective students.
Utilize Your Alumni Networks
Alumni networks create meaningful relationships with current & future students and should be considered a resource that can enhance...
Help Your Graduates Get The Best Out Of Online Student Fairs
Career and job fairs are an opportunity for students to network with potential employers and we discuss why higher ed institutions...
5 Ways to Enhance College Recruitment Efforts
'New normal' recruitment strategies have transformed the way admissions professionals communicate with students.
What Do Students Expect Out of Their Colleges and Universities?
There are at least five things most students look for before paying their enrollment deposit. We discover what they are and what they...
Best Practices for Retargeting in Higher Education
By retargeting, universities can implement a typical digital marketing strategy to improve their reach to future students, alumni...
6 Elements to Enhance the Digital Course Catalog
Use your digital course catalog to engage with prospective students whether online or on campus.
How to Get Your School on More ‘College Wish Lists’
Being on college wish lists is the key to earning more applicants, but how can you stand out against competing universities?
What Social Causes Are Your Strengths?
How might colleges and universities make the world a better place? And, how do institutions prove their value to current and future...
How to Communicate Changes Due to COVID
As the world of higher education welcomes students back to campus this fall, it is essential to provide frequent updates and...
How To Win Students' Attention During Their Gap Year
We have developed a quick guide on “How to Win Students’ Attention During Their Gap Year” and turn their maybe into a commitment for...
Why Virtual Campus Tours Work - Part 2
Part 2 of our series on "Why Virtual Campus Tours Work."
Higher Education News
Confusing Requirements? How to Ease the Student Journey
4 min read
If there is one thing that students are often confused by in their educational experience, it's testing requirements and grading processes. While...
10.28.2021
How Student Motivations Should Alter Your College Marketing Strategies
4 min read
Going to college has always represented opening your horizons regarding future opportunities and career fields usually...
10.25.2021
Utilize Your Alumni Networks
3 min read
One of the most effective tools that Universities have to their advantage is the alumni that have already attended in...
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State of Student Recruitment 2025 Report
The 2025 State of Student Recruitment Report offers vital insights into the evolving world of prospective students.
10.19.2021
5 Ways to Enhance College Recruitment Efforts
5 min read
Since the dawn of the Internet, the role of a college admissions professional has significantly changed. Of course,...
10.07.2021
Best Practices for Retargeting in Higher Education
4 min read
Studies show that students tend to favor—meaning they both apply and enroll—universities that reach out to them to show...
09.09.2021
6 Elements to Enhance the Digital Course Catalog
7 min read
Technology has changed the way prospective college students discover and engage with their future institutions. From...
09.07.2021
How to Get Your School on More ‘College Wish Lists’
4 min read
What is the key to maintaining a good application rate at any school? Getting the formula right may seem tricky at...
09.02.2021
What Social Causes Are Your Strengths?
6 min read
Many colleges and universities talk about making the world a better place, but how? Given today’s social,...
08.11.2021
How to Communicate Changes Due to COVID
4 min read
The current generation of incoming college students are experts at filtering out irrelevant and inauthentic...
07.27.2021
How To Win Students' Attention During Their Gap Year
5 min read
For many high school students today, it is common to take a "gap year" prior to commencing higher education. While the...
07.21.2021
Why Virtual Campus Tours Work - Part 2
7 min read
In our recent blog, we highlighted the benefits of the virtual campus tour, and now we'll explain ways to create them...
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