Are Weekend and Evening Courses the Future of Higher Ed?
09.14.2022
Best Practices for Using Paid Ads on Facebook and Instagram
6 min read
Those working in higher education marketing will already know the value of using Facebook and Instagram campaigns or...
09.07.2022
Communicating with Generation Z versus Generation Alpha
10 min read
Generation Z and Generation Alpha will probably never know what a fax machine does or have a landline in their homes. A...
08.26.2022
Growing Popularity of Instagram Reels for Student Recruitment
4 min read
Instagram has switched its attention to reels, and universities are using the short videos to engage with their current...
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08.22.2022
Chatbots: Conversational AI for higher education
4 min read
In the online world, automation is key to gaining a competitive edge. Chatbots are one such automation tool to provide...
07.06.2022
Direct Email Marketing Best Practices
4 min read
Direct Email Marketing (DEM) is one of the most powerful tools to communicate with your audience. While social media...
05.30.2022
Tips for Optimizing Your Higher Ed Landing Pages
4 min read
If your ads start to get clicks, but your visitors aren’t staying on your pages then it’s time to optimize your landing...
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Student Recruitment Survival Guide
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- The latest communication trends
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- Using TikTok as part of your student marketing
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