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Stay informed with the latest higher education news, press releases, media coverage, and data insights. Explore stories, trends, and analysis shaping the future of education.
How Asia competes with the 'Big 4'
New data explores the awareness and use intentions of different audiences following the announcement that the UK will rejoin Erasmus.
Higher Education News
Best University Social Media Accounts 2020
To share some inspiration in times of uncertainity, we share five of our favourite university social media accounts from across the...
Getting Started: Higher Ed Webinars & Virtual Events
Many universities are moving their information sessions, student fairs and campus tours towards an online format. We share our tips to...
Reimagining Fall Semester 2020
As coronavirus sweeps the world, universities in the northern hemisphere are preparing themselves for the new academic year semester...
How Summer Schools Are Responding to COVID-19
How are universities adapting their summer programs in the face of the COVID-19 pandemic and how program directors can use this time...
How to future proof your student recruitment against coronavirus
As coronavirus spreads, the future of international student recruitment lies in doubt. We offer solutions to help mitigate the impact...
Optimizing the user experience for students — ways to improve your own website
Your university website is an essential marketing tool, so you must ensure it is optimized for success, especially when attracting new...
Do hashtags still work?
The use of hashtags has been a tried and trusted component of any social media strategy for years, but do they still work? As...
Countdown to 2020: 20 Years of Higher Education
Highlights from the past 20 years of higher education. How has the landscape changed since 2000?
The Growth of Online Programs in Africa
Online education is experiencing rapid growth in Africa, as new online universities break down the barriers for students wanting to...
Improving Your Student Engagement - Lead Management in Four Steps [Infographic]
In this infographic, Speed, Process, Persistence and Relevance are the four areas that are essential to effective lead management.
Why You Need a Lead Nurturing Strategy
Small steps made towards incorporating a proactive lead nurturing strategy can make a huge impact on student recruitment outcomes.
Rural students: the next frontier for university recruiters
Want to reach more students, or looking for new target market ideas? Over 3.4 billion people live in rural areas worldwide,...
Higher Education News
Higher Ed Influencers 2020: Who to Follow
4 min read
The marketing and technology world is moving at an ever-changing pace. University and college marketers need to pay close attention to the latest...
07.03.2020
Best University Social Media Accounts 2020
4 min read
If the first half of the year has reminded us of anything, it is that the nature of higher education is always...
05.22.2020
Getting Started: Higher Ed Webinars & Virtual Events
5 min read
As a new academic year beckons, universities are working hard to ensure their admissions remain strong after an...
05.06.2020
Reimagining Fall Semester 2020
5 min read
As the coronavirus pandemic continues to sweep the world, the higher education sector has been busy making plans to...
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State of Student Recruitment 2025 Report
The 2025 State of Student Recruitment Report offers vital insights into the evolving world of prospective students.
05.04.2020
How Summer Schools Are Responding to COVID-19
4 min read
Now that the spring semester is well and truly online, universities and colleges in the northern hemisphere are looking...
03.16.2020
How to future proof your student recruitment against coronavirus
10 min read
As Coronavirus spreads throughout the world and changes our everyday way of life, so does the face of international...
01.27.2020
Optimizing the user experience for students — ways to improve your own website
5 min read
While promoting your school across a variety of marketing channels is deemed more of a necessity than preference today,...
01.08.2020
Do hashtags still work?
5 min read
It’s been over a decade since hashtags were first introduced. One of the world's most recognizable symbols first made...
12.23.2019
Countdown to 2020: 20 Years of Higher Education
0 min read
As we near a new decade, we look back at the past decade of higher education. See how the landscape of the industry has...
12.06.2019
The Growth of Online Programs in Africa
3 min read
While the popularity of online education has been steadily increasing worldwide, some regions have been advancing more...
10.29.2019
Improving Your Student Engagement - Lead Management in Four Steps [Infographic]
1 min read
When you are communicating with your potential students, there are four key factors that should drive any activity,...
10.15.2019
Why You Need a Lead Nurturing Strategy
7 min read
Modern student recruitment can be challenging, especially if your role involves handling hundreds or thousands of...
08.27.2019
Rural students: the next frontier for university recruiters
6 min read
Universities wanting to boost international student recruitment often tend to focus on new countries or regions when...
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