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Stay informed with the latest higher education news, press releases, media coverage, and data insights. Explore stories, trends, and analysis shaping the future of education.
4 Lessons from Malaysia's International Student Recruitment Playbook
International student interest in Malaysia is rising, but what makes the country attractive to students, and wha defines its recruitment strategy?
Higher Education News
Best digital strategies for lead generation in higher education
In order to successfully reach new students, educators must continually stay on top of the latest digital marketing trends. Here are...
Hashtags for student recruitment
In today’s social media world, hashtags are as valuable as they have ever been. So, what is a hashtag and how does it work?
Beyond COVID-19: What's Next in International Higher Education?
Online education is booming, where does your university stand? We review trends discussed in virtual webinar 'Beyond COVID-19: What's...
How To Use Video For Student Recruitment
If video is not yet part of your higher ed student recruitment strategy yet, now is the time to get started! We share our tips and...
9 Ways to Make Your University Stand Out as Students Stay In
How do you make your university stand out when everyone is currently online? We share tips and advice to help differentiate your...
Higher Ed Influencers 2020: Who to Follow
Looking for thought leaders in higher education to follow on social media? Need some inspiration? Our selection of top higher...
Best University Social Media Accounts 2020
To share some inspiration in times of uncertainity, we share five of our favourite university social media accounts from across the...
Getting Started: Higher Ed Webinars & Virtual Events
Many universities are moving their information sessions, student fairs and campus tours towards an online format. We share our tips to...
Reimagining Fall Semester 2020
As coronavirus sweeps the world, universities in the northern hemisphere are preparing themselves for the new academic year semester...
How Summer Schools Are Responding to COVID-19
How are universities adapting their summer programs in the face of the COVID-19 pandemic and how program directors can use this time...
How to future proof your student recruitment against coronavirus
As coronavirus spreads, the future of international student recruitment lies in doubt. We offer solutions to help mitigate the impact...
Optimizing the user experience for students — ways to improve your own website
Your university website is an essential marketing tool, so you must ensure it is optimized for success, especially when attracting new...
Higher Education News
6 Ways to Kickstart 2021 in Higher Ed
4 min read
2020 was a challenging year, there is no doubt about it. So how can we make 2021 the best year yet? What do you plan to achieve as colleges and...
11.13.2020
Best digital strategies for lead generation in higher education
5 min read
Today’s Gen-Z students spend most of their time consuming digital media, whether that’s on Instagram, TikTok, Facebook,...
09.21.2020
Beyond COVID-19: What's Next in International Higher Education?
5 min read
2020 is a year that has changed the course of higher education and the world forever. When the pandemic struck...
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State of Student Recruitment 2025 Report
The 2025 State of Student Recruitment Report offers vital insights into the evolving world of prospective students.
07.20.2020
How To Use Video For Student Recruitment
4 min read
Today’s prospective students live in an immersive world of video content, whether watching videos on YouTube, endlessly...
07.16.2020
9 Ways to Make Your University Stand Out as Students Stay In
5 min read
2020 may be the perfect time to rethink your competitive advantage as a university.
07.07.2020
Higher Ed Influencers 2020: Who to Follow
4 min read
The marketing and technology world is moving at an ever-changing pace. University and college marketers need to pay...
07.03.2020
Best University Social Media Accounts 2020
4 min read
If the first half of the year has reminded us of anything, it is that the nature of higher education is always...
05.22.2020
Getting Started: Higher Ed Webinars & Virtual Events
5 min read
As a new academic year beckons, universities are working hard to ensure their admissions remain strong after an...
05.06.2020
Reimagining Fall Semester 2020
5 min read
As the coronavirus pandemic continues to sweep the world, the higher education sector has been busy making plans to...
05.04.2020
How Summer Schools Are Responding to COVID-19
4 min read
Now that the spring semester is well and truly online, universities and colleges in the northern hemisphere are looking...
03.16.2020
How to future proof your student recruitment against coronavirus
10 min read
As Coronavirus spreads throughout the world and changes our everyday way of life, so does the face of international...
01.27.2020
Optimizing the user experience for students — ways to improve your own website
5 min read
While promoting your school across a variety of marketing channels is deemed more of a necessity than preference today,...
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