Higher Education News

The Biggest Stories From Higher Ed in 2023

5 min read

As 2023 comes to a close, the higher education industry is undergoing changes that will redefine how universities operate going forward. The year has...

image shows a student standing beside a sign saying 2023 in his graduation cap and gowns with a sunset in the backrgound
Two students on university steps with international flags in the background

11.28.2023

Emerging Student Markets for Higher Education in 2024

5 min read

Thaís Roberto

New international student markets emerge each recruitment cycle, with significant shifts requiring institutions to...

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image shows a female student sitting on a sofa

11.17.2023

Using Students’ Native Language in International Recruitment

5 min read

Thaís Roberto

Using a students' native language in your international recruitment is a key factor in attracting the brightest...

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image shows four students taking a picture on their phone on campus

11.14.2023

Top University Social Media Accounts of 2022

16 min read

Thaís Roberto

As in every other industry, social media has become an indispensable tool in higher education marketing. A successful...

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State of Student Recruitment 2025 Report

BONUS  Access the interactive data dashboard and on-demand webinar too.

ssr report

 

 

 

 

 

 

 

The 2025 State of Student Recruitment Report offers vital insights into the evolving world of prospective students.

 
✅ Prospective Bachelor's, Master's, and PhD students' influences and motivations
✅ What are the top international study destinations? 
✅ How do students prefer to study?  
✅ How do students research, find, and apply to colleges?
✅ What are the main barriers to applying to universities?
 
Our latest report includes this and more, including Domestic and International student data and how student recruitment trends are changing year-on-year. 
  
 

 

someone on their laptop with a virtual campus tour on their screen

10.05.2023

Utilizing Virtual Campus Tours in Student Recruitment

4 min read

Thaís Roberto

Since the disruption the COVID-19 pandemic, more universities have invested in complete virtual tours of their campus.

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08.24.2023

Have your Facebook student groups gone quiet? How to leverage student communities

4 min read

Thaís Roberto

While Facebook groups have long been a popular channel for universities to create student communities, the platform has...

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Photo shows a group of young people all standing by a wall looking at their phones

08.21.2023

The first 8 seconds – capturing the attention of Gen Z students

4 min read

Thaís Roberto

Generation Z represents the newest wave of university applicants. They are tech-savvy, hyper-connected, and considered...

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ssr report

State of Student Recruitment 2025 Report

Discover how prospective international students are thinking, planning, and choosing — based on fresh data from over 42,000 voices worldwide. The State of Student Recruitment 2025 is your essential guide to global student trends.

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